Published date: 11 January 2019

Last edited date: 19 May 2021

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 17 October 2018, 2pm

Contract summary

Industry

  • Research and development services and related consultancy services - 73000000

Location of contract

London

Value of contract

£214,949.50

Procurement reference

UK SBS CR18145 Business Basics Messaging Trials Insight Partner

Published date

11 January 2019

Closing date

17 October 2018

Closing time

2pm

Contract start date

17 December 2018

Contract end date

30 April 2021

Contract type

Service contract

Procedure type

Call-off from a framework agreement

A mini-competition or direct purchase from a pre-established framework agreement.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No

Description

BEIS had a requirement for work to identify which methods and messengers of communications are most effective at encouraging SMEs to adopt productivity enhancing basic technology and management practices through collaborating with partners.
The objectives of this work are to test:

• A variety of behaviourally informed messages/interventions
• Mode of communication with SMEs (e.g. letters vs emails)
• The impact of the Messenger - Government departments, local public sector (e.g. Growth Hubs, LEPs), Business Organisations
• Optimal timings for sending messages - end of the financial year, around key sectoral news
• Establishing whether it is possible to target less productive firms and what is most effective at targeting less productive firms
• Whether the recipient of the message affects the response and whether different recipients respond differently to different messages
• Support of wider objectives

This requirement was advertised on the CCS RM6004 Behavioural Insights Framework

More information

Attachments

Award information

Awarded date

12 November 2018

Contract start date

17 December 2018

Contract end date

30 April 2021

Total value of contract

£214,949.50

This contract was awarded to 1 supplier.

BEHAVIOURAL INSIGHTS LTD

Address

4 Matthew Parker Street
LONDON
SW1H 9NP
GB

Reference

Companies House number: 08567792

Value of contract

£214,949.50

Supplier is SME?

No

Supplier is VCSE?

No

Additional details

This Contracts Finder notice is updated in accordance with the contract end date changing from Sunday, 21st March 2021 to Friday, 30th April 2021, and contract value increasing by £15,060.00 excluding VAT to make a new contract value of £214,949.50 excluding VAT.

About the buyer

Contact name

UK SBS

Address

Polaris House
North Star Avenue
SWINDON
SN21FF
England

Telephone

01793867000

Email

Research@uksbs.co.uk