Published date: 9 November 2017

Last edited date: 9 November 2017

Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.


Closing: 14 November 2017

Contract summary

Industry

  • Research and development services and related consultancy services - 73000000

Location of contract

Any region

Value of contract

£100,000

Procurement reference

BS0621.2017

Published date

9 November 2017

Closing date

14 November 2017

Contract start date

1 December 2017

Contract end date

1 December 2019

Contract type

Service contract

Procedure type

Open procedure (below threshold)

Any interested supplier may submit a tender in response to an opportunity notice.

This procedure can be used for procurements below the relevant contract value threshold.

Contract is suitable for SMEs?

No

Contract is suitable for VCSEs?

No


Description

Ordnance Survey (OS) has started on a period of change and transformation in 2017. This transformation includes a shift in position from data capture/delivery to providing content/solutions and professional services; restructuring to reflect business priorities; and extending our reach internationally as well as maintaining a GB focus. One of our strategic ambitions during this change is to maintain a customer-centric approach when carrying out our strategy.
In 2015 and 2016 Ordnance Survey (OS) commissioned an agency to conduct qualitative research with important B2B (businesses and partners) customers. B2G customers were included in 2015 but not 2016, as most had recently been contacted for another purpose. The aim of the research was to understand customer sentiment and perceptions. The results from this research fed into our internal KPI's and allowed OS to monitor customer reactions to service delivery and strategic plans.
The research conducted to date provides a useful snapshot about how OS are perceived, and has also highlighted that opinions can vary within an organisation, from person to person. This year OS would like to build on the research previously conducted, expanding the study to interview a few key personal within each organisation to compare (and contrast) feedback from different key stakeholders and providing a more rounded view about how OS are perceived within an organisation.
There is also a need to measure brand perceptions in more detail, including how OS compares to other mapping providers, and how OS is perceived amongst large organisations not currently buying licensing data directly from OS


More information

Attachments


About the buyer

Contact name

Caroline Eadie

Address

Ordnance Survey
Adanac Drive
Southampton
SO16 0AS
England

Email

Caroline.Eadie@os.uk