Published date: 25 July 2019

Last edited date: 4 November 2022

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 4 June 2019, 5pm

Contract summary

Industry

  • Software package and information systems - 48000000

  • IT services: consulting, software development, Internet and support - 72000000

  • Business services: law, marketing, consulting, recruitment, printing and security - 79000000

    • Recreational, cultural and sporting services - 92000000

Location of contract

TW9 4DU

Value of contract

£124,764

Procurement reference

TNA235

Published date

25 July 2019

Closing date

4 June 2019

Closing time

5pm

Contract start date

1 August 2019

Contract end date

30 April 2023

Contract type

Service contract

Procedure type

Open procedure (below threshold)

Any interested supplier may submit a tender in response to an opportunity notice.

This procedure can be used for procurements below the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No

Description

We send around 12 million marketing emails per year to over 300,000 subscribers, featuring a wide variety of content and targeted at a wide variety of audience and stakeholder groups. Email remains our single most effective way of directly communicating with our customers.
Our main fortnightly email update is sent to around 250,000 subscribers, and contains a mix of content that reflects the public-facing work and services offered by The National Archives. We also send several supplementary mailings to subscribers on top of this update, primarily retail promotions for our online shop and events programme, targeted at subsets of our mailing list. We also distribute a number of specialist campaigns, focused on different areas of our work, to various stakeholder lists.
Our current email marketing contract expires at the end of July 2019, and we are looking for a supplier who will not only deliver this service for us from 1 August 2019, but ensure a seamless transition between services.

More information

Previous notice about this procurement

Email Marketing

  • Opportunity
  • Published 28 May 2019, last edited 28 May 2019

Attachments

Award information

Awarded date

25 July 2019

Contract start date

1 August 2019

Contract end date

30 April 2023

Total value of contract

£124,764

This contract was awarded to 1 supplier.

READ GROUP LIMITED

Address

The Pavilion
Newhams Row
London
SE1 3UZ

Reference

Companies House number: 02959244

Value of contract

£124,764

Supplier is SME?

No

Supplier is VCSE?

No

About the buyer

Address

Kew
Richmond
TW9 4DU
England

Email

procurement@nationalarchives.gov.uk