Published date: 4 March 2022

This notice was replaced on 1 July 2022

This notice does not contain the most up-to-date information about this procurement. The most recent notice is:

Awarded contract (published 1 July 2022)

Awarded contract - This means that the contract has been awarded to a supplier.


Contract summary

Industry

  • Advertising and marketing services - 79340000

Location of contract

LS2 7UE

Value of contract

£720,000

Procurement reference

CF-0681000D0O000000rwimUAA2

Published date

4 March 2022

Closing date

24 December 2021

Closing time

12pm

Contract start date

27 January 2022

Contract end date

31 March 2022

Contract type

Service contract

Procedure type

Call-off from a framework agreement

A mini-competition or direct purchase from a pre-established framework agreement.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Yes

Description

Media buying will support the delivery of a wider social marketing which will be designed and delivered by M&C Saatchi, Wavemaker and MMC.

The campaign will address the removal of behavioural barriers to screening (fatalism; fear/stigma; lack of access to tests) to and enhance the enablers of screening attendance (messages that screening saves lives; advice on what to expect; increased access).

The campaign will comprise three components:
1. Pan-London marketing targeting all eligible women (Above the line campaign)
2. Direct Marketing/targeting of low-uptake groups e.g. young women, ethnic minorities, women with learning disabilities
3. Stakeholder engagement with screening providers, charities, cancer alliances ICS's and general practices

More information

Previous notice about this procurement

Media Monitoring services

  • Awarded contract
  • Published 4 March 2022

Award information

Awarded date

2 February 2022

Contract start date

27 January 2022

Contract end date

31 March 2022

Total value of contract

£720,000

This contract was awarded to 1 supplier.

Manning Gottlieb OMD

Address

Bankside 3, 90-100 Southwark Street SE1 0SW

Reference

None

About the buyer

Contact name

Russell Greenwood

Address

Quarry Hill
Leeds
LS2 7UE
UK

Email

russell.greenwood@nhs.net