Published date: 15 May 2025

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 5 December 2024, 6pm

Contract summary

Industry

  • Public relations services - 79416000

Location of contract

Any region

Value of contract

£2,700,000

Procurement reference

tender_471181/1461140

Published date

15 May 2025

Closing date

5 December 2024

Closing time

6pm

Contract start date

22 April 2025

Contract end date

23 April 2028

Contract type

Service contract

Procedure type

Call-off from a dynamic purchasing system

A mini-competition or direct purchase from a pre-established dynamic purchasing system.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No

Description

The Department for Education (The Client) is launchung this tender to support the existing "Do Something Big campaign" We require an end-to-end events marketing agency to provide the planning and delivery of a series of events across target regions in England, using a hybrid approach of face-to-face and digital activities.
Activities could include, but are not limited to:

- Planning and delivery of a roadshow of pop-up events in local authorities most in need of localised support.
- Full management and coordination of attendance at existing events, for example career fairs, trade shows or events where our audiences frequent.
- Planning and delivery of virtual events, such as webinars or Q&A sessions.
We are however open to new, innovative ideas as to what mix of events would be the most successful in reaching our target audiences.

In addition to the strategic planning and delivery of events, we expect the successful agency to deliver supply the following services:
- Event and logistics management for all events including storage, transportation and set-up of event stands, display, literature and merchandise; Sourcing, contracting and management of venues, insurance and event staff.
- Creative copywriting, design and production to support event activity. This could include the development of bespoke messaging, email templates, content, creative assets and any bespoke merchandise or other event collateral required.
- Data collection of expressions of interest, including database management support.
- Reporting and evaluation of event activities against objectives and KPIs.

More information

Attachments

Award information

Awarded date

22 April 2025

Contract start date

22 April 2025

Contract end date

23 April 2028

Total value of contract

£2,700,000

This contract was awarded to 1 supplier.

Identity Events Management Ltd

Address

Identity House, Unit 23-24, Westham Business Park, Eastbourne Road, Eastbourne, East Sussex, BN24 5NP, UNITED KINGDOM OF GREAT BRITAIN AND NORTHERN IRELAND

Reference

No reference - other

Supplier is SME?

No

Supplier is VCSE?

No

About the buyer

Contact name

Benson Moyo

Address

Sanctuary Buildings, 20, Great Smith Street
London
SW1P 3BT
England

Telephone

44

Email

benson.moyo@education.gov.uk