Published date: 3 October 2024

Last edited date: 8 October 2024

This notice was replaced on 4 December 2024

This notice does not contain the most up-to-date information about this procurement. The most recent notice is:

Opportunity (published 4 December 2024, last edited 5 December 2024)

Closed early engagement


Contract summary

Industry

  • Market research services - 79310000

Location of contract

MK7 6AA

Procurement reference

OUPA11365

Published date

3 October 2024

Closing date

23 October 2024

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Yes


Description

The OU will soon be embarking on a competitive tender for Brand Tracking research services.

The requirement is likely to involve measuring awareness and perceptions of the OU brand among potential students in all UK nations. It may also include recall of integrated campaigns, brand perceptions, competitive positioning and shifting perceptions among consumers. The competitive tender will also include the option to include regular surveys of other important OU audiences like students, Alumni and employers.

Agencies that would like to participate in this early market engagement exercise must do so via the OU's e-tendering website, In-Tend:-https://in-tendhost.co.uk/openuniversity/

To participate, agencies are invited to complete and submit the Request for Information Questionnaire no later 23rd October 2024 via the correspondence function on In-Tend.


About the buyer

Contact name

Procurement Team

Address

The Vice-Chancellors Office
MILTON KEYNES
MK76AA
England

Telephone

01908655814

Email

finance-tenders@open.ac.uk

Website

https://in-tendhost.co.uk/openuniversity/