Published date: 14 September 2022

This notice was replaced on 18 October 2022

This notice does not contain the most up-to-date information about this procurement. The most recent notice is:

Awarded contract (published 18 October 2022)

Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.


Contract summary

Industry

  • Market research services - 79310000

Location of contract

United Kingdom

Value of contract

£35,000 to £40,000

Procurement reference

2022-591

Published date

14 September 2022

Closing date

7 October 2022

Closing time

12pm

Contract start date

7 November 2022

Contract end date

31 March 2023

Contract type

Service contract

Procedure type

Competitive quotation (below threshold)

The buyer selects a group of potential suppliers to invite to tender.

This procedure can be used for procurements below the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No

Description

AHDB wish to understand how to improve consumer attitudes towards beef, lamb and pork when dining out-of-home, and drive sales of these products within the foodservice sector. The research will be used to influence operators (and their supply chains) to better showcase British red meat on menus.

We wish to understand and test concepts in an environment that is as realistic as possible. The budget for this project is approx. £40k, with a final debrief which must take place before by the end of March 2023.

Please see attached brief on how to apply

More information

Attachments

Additional text

Closing date NOON Friday 7th October 2022
Contact details - Rebecca.gladman@ahdb.org.uk

About the buyer

Contact name

Rebecca Gladman

Address

AHDB, Stoneleigh Park
Kenilworth
Warwickshire
CV8 2TL
England

Email

Rebecca.gladman@ahdb.org.uk