Published date: 3 January 2024

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 10 September 2023, 11:59am

Contract summary

Industry

  • Advertising and marketing services - 79340000

Location of contract

West Midlands

Value of contract

£60,000

Procurement reference

05141-23

Published date

3 January 2024

Closing date

10 September 2023

Closing time

11:59am

Contract start date

1 December 2023

Contract end date

31 March 2026

Contract type

Service contract

Procedure type

Open procedure (below threshold)

Any interested supplier may submit a tender in response to an opportunity notice.

This procedure can be used for procurements below the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Yes


Description

Create Central wishes to commission a marketing freelancer or agency to work alongside an events company and training providers to deliver marketing campaigns that will focus on attracting applicants to the Skills Accelerator training programmes and Skills Accelerator supporting events.

The marketing must ensure that our Skills Accelerator opportunities reach the intended audience and that all Create Central Skills Accelerator opportunities have a consistent look and feel that identifies them as part of the West Midlands Skills Cluster. With this in mind, we must reach all areas of the West Midlands, so we cannot exclusively target Birmingham.
The appointed supplier will be required to work closely with Create Central (including the in-house social media accounts manager) and our specialist Outreach and Engagement Partner, who will provide a clear strategic approach and open networks for all suppliers to support the delivery of marketing and events for the programme.
This will involve both online and non-digital marketing. For example, it might involve identifying and engaging influencers to access their networks and ensure we are not just reaching 'the usual suspects'.


More information

Previous notice about this procurement

Marketing of the Skills Accelerator Training Programme

  • Opportunity
  • Published 23 August 2023


Award information

Awarded date

30 November 2023

Contract start date

1 December 2023

Contract end date

31 March 2026

Total value of contract

£60,000

This contract was awarded to 1 supplier.

Samantha Thodhlana

Address

124 Bembridge Drive,
Alvaston,
Derby,
Derbyshire,
DE24 0UH

Reference

No reference - sole trader

Value of contract

£60,000

Supplier is SME?

Yes

Supplier is VCSE?

No


About the buyer

Contact name

Will Pemberton

Address

16 Summer Lane
BIRMINGHAM
B193SD
England

Email

william.pemberton@wmca.org.uk