Published date: 9 June 2025

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 7 February 2025, 12pm

Contract summary

Industry

  • Research and development services and related consultancy services - 73000000

Location of contract

West Midlands

Value of contract

£2,000,000

Procurement reference

24-028

Published date

9 June 2025

Closing date

7 February 2025

Closing time

12pm

Contract start date

1 June 2025

Contract end date

31 May 2029

Contract type

Service contract

Procedure type

Open procedure (above threshold)

Any interested supplier may submit a tender in response to an opportunity notice.

This procedure can be used for procurements above the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Yes

Description

Award of a contracts to four research companies to represent the voice of gambling consumers over a multi-year framework agreement. Suppliers will undertake Consumer Voice research of varying methodologies, including mixed methodologies, experimental research, in-depth qualitative (with a focus on hard-to-reach groups) and cost effective and time sensitive research.

Award information

Awarded date

7 April 2025

Contract start date

1 June 2025

Contract end date

31 May 2029

Total value of contract

£2,000,000

This contract was awarded to 4 suppliers.

Yonder Consulting

Address

10 Northburgh Street, London, EC1V 0AT

Reference

Companies House number: 4153928

Supplier is SME?

Yes

Supplier is VCSE?

No

Behavioural Insights Limited

Address

58 Victoria Embankment
London
EC4Y 0DS

Reference

Companies House number: 08567792

Supplier is SME?

No

Supplier is VCSE?

No

Humankind Research Limited

Address

15 West Street, Brighton BN1 2RL

Reference

Companies House number: 10690925

Supplier is SME?

Yes

Supplier is VCSE?

No

Savanta Group Limited

Address

C/O Bellwether Green Limited,
225 West George Street,
Glasgow, Scotland, G2 2ND

Reference

Companies House number: SC281352

Supplier is SME?

No

Supplier is VCSE?

No

About the buyer

Contact name

Procurement Team

Address

Victoria Square House
BIRMINGHAM
B24BP
England

Telephone

0752159291

Email

procurement@gamblingcommission.gov.uk