Published date: 7 November 2022

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 22 August 2022, 5pm

Contract summary

Industry

  • Recruitment services - 79600000

Location of contract

SW1W 9SP

Value of contract

£16,000 to £19,200

Procurement reference

C-2643

Published date

7 November 2022

Closing date

22 August 2022

Closing time

5pm

Contract start date

20 September 2022

Contract end date

19 September 2023

Contract type

Service contract

Procedure type

Single tender action (below threshold)

A direct contract with a single supplier, without competition.

This procedure can be used for procurements below the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No


Description

Digital Attraction Package for 2022/2023 Recruitment

Delivering NAO applications & hires from female students and those from less privileged backgrounds. Microtarget the message in Northern Universities to focus on Newcastle.

- 75 e-shots sent to 75 carefully chosen academic departments (using our HESA data to determine the most diverse depts). Email reach to up to 22,500 students per year group from a trusted source (the departmental secretary).

- 3 e-shots to a selection of the 200,000 graduates and students on our database. 1 mailer for each diversity metric.

- 10 e-shots to targeted cohorts at 10 of our university partners (we will select those of our uni partners which have the right social diversity you seek). Email reach to up to 12,000 students direct from their careers service.

- 10 e-shots & social media posts with 10 relevant student diversity societies. Email and social reach to up to 5,000 students from their society committee. Society partners include 93% Club, Afro-Caribbean, Women in Societies.

- Up to 5 job posts on our jobs board for the duration of the campaign for both Newcastle and London. Upwards of 50,000 unique visitors per month.Edit Description of Requirement
Perceived Benefits
Help Perceived Benefits
The targeted package will enable us to promote the NAO and the training scheme to specific academic departments, societies and demographics.Edit Perceived Benefits
Contract Management Strategy
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We will have regular meetings with the Sanctuary Graduates Account Manager to review progress and how the marketing approach is working. Where possible Sanctuary Graduates will use tracking links for all digital activities which will provide us with data, campus insights and report on Brand Ambassador activities.


Award information

Awarded date

5 September 2022

Contract start date

20 September 2022

Contract end date

19 September 2023

Total value of contract

£19,200

This contract was awarded to 1 supplier.

Sanctuary Graduates

Address

Unit 112, Battersea Business Centre, 99-109 Lavender Hill
London
SW11 5QL

Reference

No reference - other

Value of contract

£19,200

Supplier is SME?

Yes

Supplier is VCSE?

No


About the buyer

Contact name

Tania Khan

Address

157-197 Buckingham Palace Road
LONDON
SW1W9SP
England

Telephone

02077987000

Email

NAO.Procurement@nao.org.uk