Published date: 18 August 2016
Awarded contract - This means that the contract has been awarded to a supplier.
Contract summary
Industry
Research and development services and related consultancy services - 73000000
Location of contract
London
Value of contract
£18,171
Procurement reference
Emilie
Published date
18 August 2016
Closing date
11 December 2015
Contract start date
16 December 2015
Contract end date
29 February 2016
Contract type
Service contract
Procedure type
Not applicable
Contract is suitable for SMEs?
No
Contract is suitable for VCSEs?
No
Description
A key objective for our communications campaign is to raise public awareness and understanding of the role of shale within the wider energy mix and the benefits it offers to growth and jobs. This is essential to the success of the shale policy as public opposition is currently one of the key barriers.
Our insight to date shows that almost half (46% from the most recent DECC Public Attitudes Tracker) of people surveyed remain undecided on whether they support shale gas. We plan to target this undecided group in our public engagement and communication activities. Whilst we have some insight into the make-up of this audience (e.g. generally women/young people), we need to confirm this information and understand the demographics of this group in greater detail.
Furthermore, the Minister of State has requested an ongoing series of communications activities - asking us to create two 'moments' each month for at least the next six months. To achieve this, we will need a number of news hooks, which could be drawn from this research.
Therefore, there are two main aims for this project:
1. Gain a better understanding of the British public's attitudes towards shale.
- Which segments of the public support, oppose or remain neutral to shale (this should include demographic break down - age, sex, regional location)? What are the reasons or views behind people's opinions?
2. Gather statistical evidence about people opinions about fracking to use as news hooks. For example, '18% of people under 25 have never heard of fracking'.
Award information
Awarded date
13 April 2016
Contract start date
16 December 2015
Contract end date
29 February 2016
Total value of contract
£18,171
This contract was awarded to 1 supplier.
TNS BMRB
Address
6 More London Place, London, SE1 2QY
Reference
None
Supplier is SME?
No
Supplier is VCSE?
No
About the buyer
Contact name
Emilie Armstrong
Address
BEIS, Communications Directorate, 5th floor, 3 Whitehall Place,
London
SW1A 2AW
England
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Closing: 11 December 2015