Published date: 21 November 2023

Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.


Closing: 11 January 2024, 12pm

Contract summary

Industry

  • Marketing services - 79342000

Location of contract

CV3 4PE

Value of contract

£55,000 to £60,000

Procurement reference

CF-0185200D8d000003VQwdEAG

Published date

21 November 2023

Closing date

11 January 2024

Closing time

12pm

Contract start date

26 February 2024

Contract end date

25 February 2025

Contract type

Service contract

Procedure type

Open procedure (below threshold)

Any interested supplier may submit a tender in response to an opportunity notice.

This procedure can be used for procurements below the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No

Description

AHDB intend to procure a Contract to a successful Supplier for the provision of a Marketing partner to provide website maintenance and other duties on behalf of AHDB in the United States.
AHDB are looking to appoint a Marketing partner to help us to:
• Write copy for our website (news/newsletter/blog/)
• Upload the content on the website (news/videos/collaterals/etc...)
• Maximise and track engagement with AHDB's core target audience on-line
• Encourage this target audience to make contact with AHDB for information and track their interaction with us on-line
• To monitor performance of the website (SEO)
• To increase our collection of e-mail addresses, helping to create a database, therefore a community, which we want to keep informed
• To work closely with our social media agency
• To work closely with AHDB Digital Department to is responsible of the hosting, the webpage maintenance and design
• To be familiar with USA English
The successful agency must have experience in writing content for the US market, our targeted market. Evidence of this will be required and is a Pass/Fail criteria. If evidence is not provided within your proposal, this will lead to an automatic fail and the rest of your proposal will not be scored.
This contract is for one year only, with a budget range of between £55-60k.
The closing date for this opportunity is Noon on the 11th January 2024.

The electronic address at which the Procurement Documents have been made directly available by AHDB by electronic means is https://defra-family.force.com/s/Welcome. This is AHDB's e-Sourcing portal.

About the buyer

Contact name

Sarah Waters

Address

AHDB, Middlemarch Business Park, Siskin Parkway East
Coventry
CV3 4PE
UK

Email

procurement@ahdb.org.uk