Published date: 8 July 2015

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 20 July 2015

Contract summary

Industry

  • Research and development services and related consultancy services - 73000000

Location of contract

TW9 4DU

Value of contract

£0 to £20,000

Procurement reference

TNA10

Published date

8 July 2015

Closing date

20 July 2015

Contract start date

12 August 2015

Contract end date

31 December 2015

Contract type

Not applicable

Procedure type

Restricted procedure

A two-stage procedure, where the first stage is used to select suppliers, who are then invited to bid in the second stage.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No

Description

We would like guidance and recommendations for the smartest use of The National Archives' existing customer data systems - what our short term (next 12 months) and long term (next 4 years) priorities ought to be for improving our use of customer data and what resources will be required for this.

Our key objectives for getting the most from our customer data systems are as follows:
• Improved knowledge and insight of our customers - their make-up, behaviour, levels of engagement and/or influence and their needs and preferences.
• Effective management of communications and marketing (including customer research) across our audiences to enhance relationship management.
• Effective management of events, public programming and income generating activity (including fundraising).
• Providing an interface with payment/subscription systems, to understand customer history.
• Aiding expansion of our reach into new and existing audiences and identification of new commercial opportunities within these audiences.
• Staff to see the value of engaging with customer data, whether updating or using insights.
• Ensuring Information Rights and security of the data.

More information

Attachments

Award information

Awarded date

21 August 2015

Contract start date

21 August 2015

Contract end date

13 August 2016

Total value of contract

£16,650

This contract was awarded to 1 supplier.

Model Citizens Ltd

Address

26/27 Bedford Square
London
WC1B 3HH

Reference

None

Supplier is SME?

No

Supplier is VCSE?

No

About the buyer

Address

Kew
Richmond
TW9 4DU
England

Email

procurement@nationalarchives.gsi.gov.uk