Published date: 4 February 2020
Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.
Contract summary
Industry
Market research services - 79310000
Location of contract
SE1 9HA
Value of contract
£200,000 to £400,000
Procurement reference
tender_231589/833459
Published date
4 February 2020
Closing date
2 March 2020
Contract start date
1 July 2020
Contract end date
30 June 2025
Contract type
Service contract
Procedure type
Restricted procedure (above threshold)
A two-stage procedure, where the first stage is used to select suppliers, who are then invited to bid in the second stage.
This procedure can be used for procurements above the relevant contract value threshold.
Contract is suitable for SMEs?
Yes
Contract is suitable for VCSEs?
Yes
Description
Ofcom has a requirement for the provision of longitudinal ethnographic-style qualitative research services among adults, for up to 10 years, with a contract and service commencement date effective from July 2020.
We are aiming to extend the Adults' Media Lives project for 5 years initially with an option for 3 further extensions: 2 of 24 months and 1, final 1, of 12 months (i.e. a potential total of 10 years), with set up commencing in July 2020 and fieldwork running from October/November for each of the years 2020 to 2025 inclusive, or at a time that is suitable for Ofcom's reporting cycle.
It is key that as much of the current sample is retained. The current panel consists of 19 participants from across the UK, including 2 in Northern Ireland and 2 each from Scotland and Wales (see the following slide for details of the current panel). Although the intention is to retain all current participants, if any participants drop out over time, the supplier would be expected to recruit a replacement.
The methodology must be consistent with previous waves. That is, the research must comprise annual, in-home, in-depth video interviews around 90 minutes in length and be able to report using montages of participants' views.
The research must allow for a continuation of tracking among the participants in terms of their evolving relationship with digital media - how it fits into their lives, what motivates them to adopt new technologies and learn new skills, their usage habits, levels of understanding, issues and concerns about digital media
More information
Additional text
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The procurement documents are available for unrestricted and full direct access, free of charge, at: https://ofcom.bravosolution.co.uk
About the buyer
Contact name
Mark Lundy
Address
Ofcom, Riverside House, 2a Southwark Bridge Road
London
SE1 9HA
England
Telephone
0207 981 3204
Website
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Closing: 2 March 2020
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