Published date: 28 January 2021

This notice was replaced on 7 October 2021

This notice does not contain the most up-to-date information about this procurement. The most recent notice is:

Awarded contract (published 7 October 2021)

Closed future opportunity - This means that a potential contract has passed its approach to market date. A buyer can choose to consider any supplier interest or convert this notice into an opportunity ready for live procurement.


Contract summary

Industry

  • Advertising and marketing services - 79340000

Location of contract

PR1 2HE

Value of contract

£5,000,000

Procurement reference

tender_262859/921460

Published date

28 January 2021

Approach to market date

29 January 2021

Contract start date

3 May 2021

Contract end date

1 May 2026

Contract is suitable for SMEs?

No

Contract is suitable for VCSEs?

No

Description

The University of Central Lancashire (UCLan) is looking to appoint an experienced Media Buying Agency to manage and support the advertising and audience buying requirements for our wide and varied marketing activities.

The requirement is driven by a need and opportunity to raise our profile from among the mass of 'modern' universities located across the UK and improve our awareness amongst our wide and varied target audiences.

The core focus of UCLan's media buying is to drive the recruitment of students across our course portfolio. However, media buying will also be required for other areas of University from time to time including to enhance the reputation of the University and the various services it offers.

To meet the University's regional, national and international media planning and buying remit our supplier will need to provide wide-ranging expert media consultancy services and must be able to demonstrate knowledge and expertise in new and emerging digital channels as well as offline advertising.

More information

Links

About the buyer

Contact name

Nizam Ismail

Address

Vernon Building
Preston
PR1 2HE
England

Telephone

01772201201

Email

etenders@uclan.ac.uk

Website

esourcing.uclan.ac.uk