Digital media planning and management services

Contract summary

Industry

• Marketing services - 79342000

Location of contract

United Kingdom

Value of contract

£170,000

Procurement reference

NICEDPS057

Published date

13 June 2024

Closing date

1 March 2024

Closing time

5pm

Contract start date

26 April 2024

Contract end date

25 April 2027

Contract type

Service contract

Procedure type

Call-off from a dynamic purchasing system

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No

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Description

Digital marketing strategy:
NICE requires a supplier to shape our digital marketing strategy and campaign plans by understanding our objectives and our audiences' needs and sharing relevant insight and expertise to meet them.
Providing recommendations with a clear, insight-led rationale to support delivery of impactful and cost-effective paid digital marketing.

Campaign planning and delivery:
Planning and delivering paid digital advertising, ensuring effective tracking of campaign objectives and associated goals, through analysis and evaluation of campaign performance data.
Working collaboratively with NICE's appointed creative agency, in-house designer and digital performance team to ensure campaign and media plans are aligned and KPIs are measured effectively.

Applications are via the Dynamic Purchasing System (DPS) framework RM6126 - Research and Insights.

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Award information

Awarded date

30 April 2024

Contract start date

26 April 2024

Contract end date

25 April 2027

Total value of contract

£170,000

This contract was awarded to 1 supplier.

Golley Slater Group Limited

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About the buyer

Contact name

Sharon Martin

Address

2nd Floor
2 Redman Place
London
E20 1JQ
United Kingdom

Telephone

+442070452024

Email

sharon.martin@nice.org.uk