We are seeking an agency or consultant/s to create an aspirational and ambitious 'Sussex Story' and identity to enable us to promote Sussex as a visitor destination to national and international markets. The 'Sussex Story' narrative and identity will form a strong Sussex proposition that will be long-lasting and ultimately globally recognised. It will include a headline story, tagline, and narratives for different market segments. The scope of work will include stakeholder engagement, international benchmarking, analysis of competitor sets, vision positioning, future trends analysis and marketing channel recommendations. An executive summary

Published date: 10 February 2023

Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.

Closing: 3 March 2023, 12pm

Contract summary

Industry

Advertising and marketing services - 79340000
Marketing services - 79342000
Direct marketing services - 79342100

Location of contract

BN7 1UE

Value of contract

£40,000

Procurement reference

4dddbc55-74d5-401f-8c71-c7142460a476

Published date

10 February 2023

Closing date

3 March 2023

Closing time

12pm

Contract start date

3 April 2023

Contract end date

31 July 2023

Contract type

Service contract

Procedure type

Open procedure (below threshold)

Any interested supplier may submit a tender in response to an opportunity notice.

This procedure can be used for procurements below the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Description

We are seeking an agency or consultant/s to create an aspirational and ambitious 'Sussex Story' and identity to enable us to promote Sussex as a visitor destination to national and international markets.

The 'Sussex Story' narrative and identity will form a strong Sussex proposition that will be long-lasting and ultimately globally recognised. It will include a headline story, tagline, and narratives for different market segments.

The scope of work will include stakeholder engagement, international benchmarking, analysis of competitor sets, vision positioning, future trends analysis and marketing channel recommendations. An executive summary and a visually accessible version of the final work will be created, providing us with a Sussex Story that will also appeal to funders and stakeholders, enabling us to sustainably grow the Sussex visitor economy.

More information

Links

https://supplierlive.proactisp2p.com/Account/Login?cid=surreycc
Tender notice
Proactis Supplier Network

About the buyer

Contact name

Tim Purchase

Address

Woodhatch Place, 11 Cockshot Hill
, ,
Reigate
RH2 8EF
UNITED KINGDOM

Telephone

02085419000

Email

timothy.purchase@eastsussex.gov.uk