Published date: 22 February 2022

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 3 November 2021, 12pm

Contract summary

Industry

  • Advertising and marketing services - 79340000

  • Marketing services - 79342000

Location of contract

CV1 5FB

Value of contract

£0 to £72,000

Procurement reference

ERDF - PD-587-21 (MARKETING) - AP - AWARD

Published date

22 February 2022

Closing date

3 November 2021

Closing time

12pm

Contract start date

28 November 2021

Contract end date

28 November 2022

Contract type

Service contract

Procedure type

Open procedure

Any interested supplier may submit a tender in response to an opportunity notice.

Contract is suitable for SMEs?

No

Contract is suitable for VCSEs?

No

Description

Coventry University Services Ltd is tendering to establish marketing support for an ERDF funded project named uxplore. The appointed bidder will be expected to work with the innovation team within CUS ltd to provide proactive strategic and tactical marketing services to match the uxplore marketing aims.

The appointed bidder will support uxplore project activities and enhance engagement across various stakeholder audiences. This will require the development of integrated multi-channel campaign plans. This is critical to maintain and enhance the University's position and to progress the University and its subsidiaries.

Bidders must have a strong understanding of Business sector research, business partnerships, grant funded projects, technical marketing promotion and business enterprise and innovation.

It is a requirement that the agency is experienced in UK and has a proven expertise of marketing planning and execution across a wide range of channels. A significant proportion of the marketing expenditure is via digital channels, so it is expected that the agency will possess specific expertise in digital and new media channels and an innovative approach. The appointed agency will be expected to contribute a value-added service, by providing sector knowledge and, as a result of having detailed sector expertise, demonstrate the ability to interrogate and challenge specific business objectives. Experience of working with academics effectively is also desirable.

Award information

Awarded date

15 December 2021

Contract start date

28 November 2021

Contract end date

28 November 2022

Total value of contract

£72,000

This contract was awarded to 1 supplier.

Unity

Address

First Floor, 2 Chancery Place, Millstone Lane, Leicester, United Kingdom, LE1 5JN

Reference

None

Supplier is SME?

No

Supplier is VCSE?

No

About the buyer

Contact name

Shannon Millard

Address

Coventry University
Priory street
Coventry
CV1 5FB
United Kingdom

Telephone

02477659326

Email

ab9238@coventry.ac.uk