Published date: 5 December 2024

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 18 October 2024, 11:59pm

Contract summary

Industry

  • Advertising and marketing services - 79340000

Location of contract

Any region, North East, North West, Yorkshire and the Humber, East Midlands, West Midlands, East of England, London, South East, South West, Scotland, Wales, Northern Ireland, Isle of Man, Channel Islands

Value of contract

£863,500

Procurement reference

tender_455563/1432077

Published date

5 December 2024

Closing date

18 October 2024

Closing time

11:59pm

Contract start date

1 January 2025

Contract end date

31 December 2027

Contract type

Service contract

Procedure type

Open procedure (above threshold)

Any interested supplier may submit a tender in response to an opportunity notice.

This procedure can be used for procurements above the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No

Description

A contract has been awarded for a road transportable mobile engagement capability that can ATTRACT and INTERACT with the Army's UK main target audience (14-30-year-olds) for engagement and recruiting, incorporating Esports gaming capability and interactive digital displays (such as VR and touch screens).

offers were made.

Contract summary
Industry
Promotional services - 79342200

Location of contract
Any region

Value of contract
£883,462

Procurement reference
tender_455563/1401896

More information

Attachments

Award information

Awarded date

28 November 2024

Contract start date

1 January 2025

Contract end date

31 December 2027

Total value of contract

£863,500

This contract was awarded to 1 supplier.

Fragers Ltd

Address

Springwood, Fox Street, Ardleigh, CO7 7PP

Reference

No reference - other

Supplier is SME?

Yes

Supplier is VCSE?

No

About the buyer

Address

Blenheim Building, Army Headquarters
Andover
SP11 8HT
England

Email

lucy.matthews153@mod.gov.uk