Published date: 5 July 2023

Last edited date: 5 July 2023

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 9 June 2023, 12pm

Contract summary

Industry

  • Market research services - 79310000

Location of contract

SE1 9HA

Value of contract

£244,470

Procurement reference

tender_369948/1231519

Published date

5 July 2023

Closing date

9 June 2023

Closing time

12pm

Contract start date

29 June 2023

Contract end date

31 December 2025

Contract type

Service contract

Procedure type

Other: Mini Competition

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Yes

Description

Ofcom is the regulator for the UK communications industries with responsibilities across television, radio, telecommunications and wireless communications services.

Strategic priorities outlined in Ofcom's 2023 annual plan include our duty to ensure fairness for consumers, to promote competition and to ensure markets work effectively for consumers. We must also continue to monitor the effectiveness of annual best tariff and end of tariff notifications, as well as measure participation levels, switching incidence and ease of switching in each market.

The Switching Tracker ("ST) is Ofcom's key data source on consumer engagement with communication providers including switching levels across the communications markets (landline, mobile, fixed broadband and multi-channel/pay TV). Since 2010 Ofcom has run this tracking study among UK decision makers aged 16+ in each market.

The communications markets continue to evolve in terms of services available, types and length of contracts, and purchasing and payment options (e.g. bundling and prepayment). Furthermore, the activities people use their services and devices for are changing, as is their reliance on these services. All of these aspects and many others have the ability to impact consumer engagement and switching behaviour. Ofcom's research needs to understand not only how many people are switching and engaging in each market but also the drivers and barriers to doing so.

Ofcom is procuring a quantitative study tracking consumer engagement, switching and provider/service satisfaction levels among UK decision makers in each market, including those who purchase services as part of the bundle or as "standalone" services. This covers landline, mobile, fixed broadband and pay TV.

Award information

Awarded date

29 June 2023

Contract start date

29 June 2023

Contract end date

31 December 2025

Total value of contract

£244,470

This contract was awarded to 1 supplier.

Critical Research

Address

Unit 7, Baden Place, Crosby Row, London SE1 1YW

Reference

Companies House number: 06566825

Supplier is SME?

Yes

Supplier is VCSE?

No

About the buyer

Contact name

Deanne Matty

Address

Riverside House, 2a Southwark Bridge Road,
London
SE1 9HA
England

Email

deanne.matty@ofcom.org.uk

Website

https://ofcom.bravosolution.co.uk