Published date: 11 August 2021

Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.


Closing: 13 September 2021, 12pm

Contract summary

Industry

  • Health services - 85100000

Location of contract

England

Value of contract

£200,000

Procurement reference

MEDWAY001-DN562391-47222557

Published date

11 August 2021

Closing date

13 September 2021

Closing time

12pm

Contract start date

31 October 2021

Contract end date

31 March 2023

Contract type

Service contract

Procedure type

Open procedure

Any interested supplier may submit a tender in response to an opportunity notice.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Yes


Description

Medway Council is looking to seek tenders from a suitably skilled provider to develop a high profile and high impact campaign that has a working title of the Medway Challenge

Tackling obesity is a strategic priority for Medway Council and the Medway Health and Wellbeing Board, however Medway currently has the highest adult overweight and obesity rate in the South East https://fingertips.phe.org.uk/profile/public-health-outcomes-framework/data#page/3/gid/1000042/ati/402/iid/93088/age/168/sex/4/cid/4/tbm/1/page-options/car-do-0

The evidence base suggests that a combination of the following actions will support residents to achieve and maintain a healthy weight
• Advocates and leaders that champion the healthy weight agenda
• Outdoor environment that promotes walking, cycling and active travel
• Healthy weight is a high priority in the building and design process
• Safe, accessible and well used greenspaces, parks and play areas
• Affordable healthy food retailers and accessible free drinking water available
• Fewer low cost unhealthy food and drink options advertised and on sale
• Residents with the skills and confidence to cook and grow healthy foods
• Healthy and active education settings and workplaces
• Affordable and diverse range of community exercise and sports clubs
• Front line professionals raising the conversation and making referrals
• Effective weight management support services for all ages
• An environment that normalises breastfeeding
• Effective breastfeeding support and Baby Friendly Accredited services
• Healthy weight opportunities in all policies, strategies and action plans
• Campaigns that motivate residents to start and maintain a healthy lifestyle

It is this campaign level, that the Medway Challenge seeks to operate, in order to positively affect many of the other priority actions. There are existing healthy weight campaigns and marketing projects which promote individual services and key messages, however we are seeking to develop a prominent campaign in the form of a challenge, to a wide range of people and organisations.


About the buyer

Contact name

Robert Goodhew

Address

Medway Council
Medway
ME4 4TR
England

Telephone

+44 1104

Email

robert.goodhew@medway.gov.uk

Website

http://www.medway.gov.uk/