Published date: 10 March 2020

Last edited date: 26 March 2020

This notice was replaced on 9 July 2020

This notice does not contain the most up-to-date information about this procurement. The most recent notice is:

Awarded contract (published 9 July 2020)

Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.


Contract summary

Industry

  • Business services: law, marketing, consulting, recruitment, printing and security - 79000000

  • Recreational, cultural and sporting services - 92000000

Location of contract

North West

Value of contract

£0

Procurement reference

National Museums Liverpool Brand Refresh

Published date

10 March 2020

Closing date

6 April 2020

Contract start date

5 May 2020

Contract end date

1 December 2020

Contract type

Supply contract

Procedure type

Open procedure (below threshold)

Any interested supplier may submit a tender in response to an opportunity notice.

This procedure can be used for procurements below the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No


Description

Bidders are asked to submit a formal tender for the National Museums Liverpool Brand Refresh Initiative.

The project is aiming to address our brand strategy and we do expect as part of this initiative to have a visual evolution (without eradicating significantly recognised and effective elements) which supports us in reshaping our narrative, redefines and clarifies our brand hierarchy and challenges our creative application and brand management.

The brand refresh must:

• Establish a clear brand strategy that supports the organistions aims, vision and mission.

• Ensure we achieve a clear, compelling and exciting brand identity and architecture to promote and elevate National Museums Liverpool, our venue brands and our key subsidiary brands (e.g. Hosted by, House of Memories etc.) which can evolve with the organisation in the years ahead.

The programme is likely to be structured as follows:

• Discovery
• Strategy
• Creation
• Application
• Activation
• Management & Analysis

National Museums Liverpool wants to collaborate with a leading agency to realise this project. The appointed agency will oversee and lead the full programme of work with input from a broad range of stakeholders from across the organisation.


More information

Attachments


About the buyer

Contact name

Ian Lindsay

Address

127 Dale Street
LIVERPOOL
L22JH
England

Email

Ian.lindsay@liverpoolmuseums.org.uk