Published date: 18 September 2019
Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.
Contract summary
Industry
Marketing services - 79342000
Location of contract
London
Value of contract
£25,000 to £50,000
Procurement reference
BIP431196705
Published date
18 September 2019
Closing date
11 October 2019
Contract start date
31 October 2019
Contract end date
31 October 2022
Contract type
Service contract
Procedure type
Open procedure
Any interested supplier may submit a tender in response to an opportunity notice.
Contract is suitable for SMEs?
Yes
Contract is suitable for VCSEs?
Yes
Description
We want to embark on a programme of brand tracking in both the UK and selected overseas markets, for us to better understand awareness of, attitudes to and engagement with the V&A. We want to be able to monitor trends over time, impact of specific initiatives and build a strong discipline of audience understanding across the organisation.
In summary, the programme should drive the following three outcomes:
1.Evaluate: Monitor brand health trends over time and assess performance of existing audience targeted activities.
2.Inform: annual strategy planning and budgeting.
3.Educate and engage: Bring the whole organisation closer to our audiences through easy to communicate insight and progress metrics.
More information
Links
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- https://www.delta-esourcing.com/tenders/UK-GB-London:-Brand-Tracking/Q32GE4UY2T
- Tender notice
- Please follow this link to view the notice.
Additional text
-
The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.
About the buyer
Contact name
Laura Saffill
Address
Cromwell Road
South Kensington
London
SW7 2RL
UK
Telephone
02079422921
Share this notice
Closing: 11 October 2019