Published date: 22 October 2019
Awarded contract - This means that the contract has been awarded to a supplier.
Contract summary
Industry
Business and management consultancy and related services - 79400000
Location of contract
North East
Value of contract
£30,000
Procurement reference
NCL001-DN420423-28649068
Published date
22 October 2019
Closing date
9 August 2019
Contract start date
28 October 2019
Contract end date
30 April 2020
Contract type
Service contract
Procedure type
Other
Contract is suitable for SMEs?
Yes
Contract is suitable for VCSEs?
No
Description
Professor Jeremy Parr and colleagues at Newcastle University and Northumberland, Tyne and Wear NHS Foundation Trust (NTW) have developed a manualised modified Cognitive Behaviour Therapy (CBT) intervention to treat situation specific phobia in children and adults with autism spectrum disorder (ASD). Training materials for health professionals have been created. The intervention is delivered over four sessions in an immersive VR room where the participant works with a therapist to gradually be exposed to their feared situation. The immersive room means there is no need for a headset or goggles and the participant and therapist can interact throughout. The treatment method is manualised and a training workshop for therapists has been designed and delivered successfully to over 20 therapists.
To date the intervention has been delivered using an immersive virtual reality (VR) system developed by a local SME Third Eye Neurotech but there are many other VR providers who could also provide this function. This intervention has advantages over traditional Cognitive Behavioural Therapy (CBT) for situation specific phobia in individuals with ASD due to the ability to immerse the individual in their specific situation making them feel 'present' in the scenario. Real life graded exposure can be overwhelming for people with autism; the controlled environment of VR allows more effective therapy to take place. Published, peer reviewed evidence shows that the intervention has been shown to be feasible to deliver in the NHS, and acceptable to health professionals, children and adults and their relatives (in 41 children and 8 adults with autism spectrum disorder).
The proposal is to create a New Co (as yet unnamed) to bring the intervention to market in the NHS and private medical market in the UK and elsewhere globally. A suitable executive will be engaged to carry out an options appraisal of the best business model for roll out of the modified CBT intervention and training package and the business model for provision of the necessary VR hardware for delivery. The main markets to be targeted initially are the UK, EU, US and Canada and Middle East with penetration into further markets in a progressive manner.
Award information
Awarded date
22 October 2019
Contract start date
28 October 2019
Contract end date
30 April 2020
Total value of contract
£30,000
This contract was awarded to 1 supplier.
North East BIC
Address
Wearfield, Enterprise Park, Sunderland, Tyne and Wear, SR5 2TA, United Kingdom
Reference
None
Supplier is SME?
Yes
Supplier is VCSE?
No
About the buyer
Contact name
Natalie Morton
Address
Newcastle University
Procurement Services, Kingsgate
Newcastle
NE1 7RU
England
Telephone
+44 1912086396
Website
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Closing: 9 August 2019
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