Published date: 7 July 2023

Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.


Closing: 26 July 2023, 10pm

Contract summary

Industry

  • Marketing services - 79342000

Location of contract

London

Value of contract

£50,000 to £100,000

Procurement reference

BIP792520831

Published date

7 July 2023

Closing date

26 July 2023

Closing time

10pm

Contract start date

29 August 2023

Contract end date

28 August 2026

Contract type

Service contract

Procedure type

Open procedure

Any interested supplier may submit a tender in response to an opportunity notice.

Contract is suitable for SMEs?

No

Contract is suitable for VCSEs?

No


Description

The National Audit Office is procuring one or multiple services to cover social media publishing, analytics and monitoring. This procurement is split into two lots.

Lot 1 is for social media publishing and engagement, to allow for the creation, scheduling and publishing of content to multiple platforms, and engaging with users who make any direct mentions of the NAO. The service must include publishing to Twitter and LinkedIn.

Lot 2 is for social media analytics, monitoring and listening. This includes customisable reports that cover both our own channels and conversations driven by our campaigns, including media coverage and stakeholder engagement. It also covers live monitoring of our channels, plus monitoring and listening using multiple search queries for key topics and influencers, allowing for complex query filtering.

We expect the service to be on a user-friendly platform that does not require advanced technical skills to use. It should allow for multiple users, and comply with our GDPR and Information Security requirements.

The service should also include training and support, and make the most of new technologies such as AI / machine learning to add value to our work through innovation and efficiencies.


About the buyer

Contact name

Central Procurement Team (CPT)

Address

157-197 Buckingham Palace Road
Victoria
SW1W 9SP
UK

Telephone

02077987000

Email

nao.procurement@nao.org.uk