Published date: 15 December 2020

Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.


Closing: 18 January 2021, 4pm

Contract summary

Industry

  • Advertising material - 22462000

  • Industry specific software package - 48100000

  • Document creation, drawing, imaging, scheduling and productivity software package - 48300000

    • Data-acquisition system - 48614000

    • Development of transaction processing and custom software - 72232000

    • Advertising and marketing services - 79340000

Location of contract

United Kingdom

Value of contract

£0 to £100,000

Procurement reference

ATHLETE ACQUISITION CAMPAIGN FOR TEAM GB AND PARALYMPICSGB

Published date

15 December 2020

Closing date

18 January 2021

Closing time

4pm

Contract start date

6 February 2021

Contract end date

15 September 2021

Contract type

Service contract

Procedure type

Open procedure (below threshold)

Any interested supplier may submit a tender in response to an opportunity notice.

This procedure can be used for procurements below the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No

Description

As we approach Games-time (Tokyo 2020), UK Sport is seeking an agency partner with expertise in digital to work alongside our teams to create, plan and launch a successful athlete acquisition campaign, helping us find the Olympians and Paralympians of the future. Traditionally, our talent acquisition campaigns involve in-person events - this time, we're going virtual!
We are specifically seeking to reach and engage 15-24-year-olds who are sporty or physically active (to participate in Olympic sport), and 15-34-year-olds with an impairment that makes them eligible to participate in Paralympic sport.
We need to design and deliver a culturally relevant enablement campaign that cuts through and resonates with the target audience so they sign-up and engage with our virtual testing/enablement campaign.

The tender documents must be delivered via email to talent@uksport.gov.uk by no later than 4pm on the 18th January 2021.

More information

Attachments

About the buyer

Contact name

Hannibal Morris

Address

21 Bloomsbury Street
LONDON
WC1B3HF
England

Email

talent@uksport.gov.uk