Save Kids from Sugar Branded water bottles

Contract summary

Industry

• Water-bottle holders and holsters - 18925000

Location of contract

North West

Value of contract

£33,750

Procurement reference

LPOOL001-DN744013-44906128

Published date

30 September 2024

Closing date

18 September 2024

Closing time

12pm

Contract start date

1 October 2024

Contract end date

1 January 2025

Contract type

Supply contract

Procedure type

Restricted procedure

Contract is suitable for SMEs?

No

Contract is suitable for VCSEs?

No

---

Description

Children consume three times more sugar than the recommended maximum daily amount - the biggest source is sugary drinks. The average child aged between 4 and 10 consumes around 5,543 sugar cubes a year. That's more than the usual body weight of a five year old!
Children might seem fine on the outside but too much sugar can lead to the build-up of harmful fat around internal organs that we can't see. This can cause serious diseases such as Type 2 diabetes, heart disease and some cancers in the future. Because these are longer term issues we also need to highlight the short term issues.

In terms of shorter term issues there are 2 clear reasons why we need to be concerned about excess intake of sugars - excess body weight and tooth decay.

As a result LCC is looking to promote healthy drinking for kids between the age of 4 and 11 in the region by providing them with a free branded water botte

---

Award information

Awarded date

30 September 2024

Contract start date

1 October 2024

Contract end date

1 January 2025

Total value of contract

£33,750

This contract was awarded to 1 supplier.

Wild Tang Ltd

---

About the buyer

Contact name

Kevin Fletcher

Address

Cunard Building
Water Street
Liverpool
L3 1DS
England

Telephone

+44 1512333000

Email

kevin.fletcher@liverpool.gov.uk

Website

http://www.liverpool.gov.uk