Published date: 7 March 2024
Awarded contract - This means that the contract has been awarded to a supplier.
Contract summary
Industry
Sales, marketing and business intelligence software package - 48480000
Programming services of packaged software products - 72210000
Business services: law, marketing, consulting, recruitment, printing and security - 79000000
Education and training services - 80000000
Higher education services - 80300000
Location of contract
England
Value of contract
£750,000
Procurement reference
NCL001-DN706994-58788322
Published date
7 March 2024
Closing date
12 February 2024
Closing time
12pm
Contract start date
3 March 2024
Contract end date
2 March 2025
Contract type
Service contract
Procedure type
Restricted procedure
A two-stage procedure, where the first stage is used to select suppliers, who are then invited to bid in the second stage.
Contract is suitable for SMEs?
Yes
Contract is suitable for VCSEs?
No
Description
The Newcastle University Marketing Department is a comprehensive, world-class marketing team dedicated to serving our partners, academics and students. Our vision for marketing at Newcastle encompasses the following:
• Embracing a 'digital first' approach
• Encouraging our team through personal growth
• Engaging with our clients and audiences
• Delivering an exceptional marketing strategy
Our marketing includes everything from paid and organic social media to Search Engine Optimization (SEO) and PPC, creative content production and events that serves all three of the University's Faculties as well as central and corporate communication requirements. We are both highly collaborative and innovative combining a wide range of creative and technical skillsets.
The Newcastle University Marketing Dynamic Purchasing System (Ref: NU/1589) has been set up to invite qualifying members to participate in further competitions for the University's marketing activities. This is a further competition to Lot 3 (Programmatic Advertising Management, Media Buying, Public Relations) of this DPS.
We are seeking to appoint a supplier to provide flexible media buying and copy writing support for both digital, out of home and print advertising.
The supplier will need to be able to work across channels:
• independently on stand-alone campaign briefs, from single objective campaigns to full funnel approaches
• provide capacity support for existing campaigns ran by the internal paid media team (eg booking pre-determined 3rd party placements to compliment a wider campaign or managing the international element of a full recruitment cycle paid search campaign)
It is expected the value of each campaign request will be between £5,000 and £150,000 inclusive of all taxes and agency fees. It is estimated there will be at least 5 campaign requests within the contract period.
Award information
Awarded date
2 March 2024
Contract start date
3 March 2024
Contract end date
2 March 2025
Total value of contract
£750,000
This contract was awarded to 1 supplier.
SMRS Ltd
Address
3 George Leigh Street
Manchester
Lancashire
United Kingdom
M4 6BDReference
None
Supplier is SME?
Yes
Supplier is VCSE?
No
About the buyer
Contact name
Graeme Hayes
Address
4th Floor King's Gate
Newcastle upon Tyne
NE1 7RU
England
Telephone
+44 1912088618
Website
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Closing: 12 February 2024, 12pm
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