Published date: 20 March 2024

Withdrawn future opportunity


Approach to market date: 22 August 2023

Contract summary

Industry

  • Marketing management consultancy services - 79413000

Location of contract

BS1 5DS

Value of contract

£0

Procurement reference

tender_257841/1249366

Published date

20 March 2024

Approach to market date

22 August 2023

Contract start date

1 January 2024

Contract end date

31 December 2024

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Yes


Description

This Future Opportunity Notice is to inform the market of a forthcoming tendering opportunity.

The University of Bristol (UoB) will be looking for an agency to work in partnership to achieve a refreshed brand that resonates with its core audiences and represents its values and strategy. This requires a reworking of the University's identity shaped in consultation with its vast and varied communities.

The scope of the work needs to be fully defined, whether it is a complete rebrand or a minor refresh.

UoB will be looking to the appointed agency to identify the most appropriate approach and work together to agree the specifics. UoB is aware of the need to clearly communicate what the University stands for, what it achieves, what it means to people, and the impact it has across the world.

Differentiation from other Higher Education institutions is key.

Based on recommendations from comprehensive recent market research, the successful agency should present to us a revised strategic positioning for the brand and a new visual identity and narrative that will reflect the approach. No response to this notice is required from the market. To be informed of when this tendering opportunity is live, please ensure that your organisation is registered on the University's tendering portal at https://tenders.bris.ac.uk.

The contract notice for this opportunity is expected to be published in September 2023.


More information

Previous notice about this procurement

University Brand Refresh

  • Future opportunity
  • Published 22 August 2023


About the buyer

Address

4th Floor, Augustine's Courtyard, Orchard Lane
Bristol
BS1 5DS
England

Email

procurement-office@bristol.ac.uk

Website

https://tenders.bris.ac.uk