Published date: 17 July 2017
Awarded contract - This means that the contract has been awarded to a supplier.
Contract summary
Industry
Customer Relation Management software package - 48445000
Location of contract
South West
Value of contract
£950,000 to £1,250,000
Procurement reference
UOE/2016/46a
Published date
17 July 2017
Closing date
20 January 2017
Contract start date
5 June 2017
Contract end date
4 June 2024
Contract type
Supply contract
Procedure type
Competitive dialog
Contract is suitable for SMEs?
Yes
Contract is suitable for VCSEs?
No
Description
The Student Recruitment CRM project workstream aims to deliver the software solution that will aid full engagement with these prospective students while aligning with new processes and ways of working for our colleagues supporting student recruitment across the University.
Operations
The University supports enquiries from students from across the world for its programme offerings. Our earliest engagement with potential students can begin as early as initial senior school years through our outreach work, with full recruitment support through all stages through to registration and enrolment. We actively engage and support prospective international students with our overseas activities, directly or through third party agents.
Whilst very successful with student recruitment to date, we are continuously looking to improve our engagement and support, always aiming to provide the best student experience from their first contact with us. We in addition continue to review our ways of working to find more effective and efficient methods, enhancing the service we provide through utilising accessible software solutions
Systems
Whilst without a CRM solution for student recruitment at present, we do fully utilise Tribal SITS to support application management and plan to continue to do so. The solution procured through this opportunity will need to be fully linked to the Tribal SITS installation and provide a means to connect with other systems also, potentially utilising an integration layer.
We are looking for a system to support us in the following areas, with Enquiry management a primary focus.
o Enquiry Management. Enquiries capture (from Home/EU and International prospective students relating to UG, PGT (Post Graduate Taught) and PGR (Post Graduate Research programmes), processing and oversight/workflow
• Enquiries capture from a variety of sources
• Enquiries response (timely, informative, consistent and appropriate)
• Enquiries oversight and workflow
o Recruitment Relationship management (Home/EU/International, UG, PGT and PGR) and Outreach & widening participation support
• Engagement with enquirers to maintain contact and interest in the University
• Linking with SITS information, engaging with applicants and offer holders, supporting them through to registration and enrolment
• Track prospective students interactions with the University at various touchpoints
• Capture contacts information related to Outreach and WP activities
o Recruitment Communications, Marketing and Event management support
• Campaigns
• Support for events (Open days and Offer Holder Visit Days)
• Targeted, tailored marketing and engagement
o Reporting and Market Research
• Flexible reporting
• Analysis and interrogation of information held
More information
Previous notice about this procurement
Provision of a Student Recruitment Customer Relationship Management (CRM) System
- Opportunity
- Published 17 July 2017, last edited 17 July 2017
Links
-
- https://in-tendhost.co.uk/universityofexeter/aspx/Home
- Tender notice
- Electronic Tender Portal
Award information
Awarded date
13 June 2017
Contract start date
14 June 2017
Contract end date
31 August 2022
Total value of contract
£758,403
This contract was awarded to 1 supplier.
Pythagoras Communications Limited
Address
Ashwood House, Grove Business Park, Waltham Road, Berkshire.
Reference
None
Supplier is SME?
No
Supplier is VCSE?
No
About the buyer
Address
Northcote House
Queens Drive
Exeter
EX4 4QJ
England
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Closing: 20 January 2017