Published date: 19 June 2019

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 29 April 2019

Contract summary

Industry

  • Market research services - 79310000

Location of contract

West Midlands

Value of contract

£0 to £90,000

Procurement reference

19-17

Published date

19 June 2019

Closing date

29 April 2019

Contract start date

28 May 2019

Contract end date

29 February 2020

Contract type

Service contract

Procedure type

Open procedure (below threshold)

Any interested supplier may submit a tender in response to an opportunity notice.

This procedure can be used for procurements below the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Yes


Description

To produce a detailed map of the 'end to end' student journey from awareness to graduation, segmented by relevant student characteristics, actionable insights into the characteristics of our student body, and identified target markets for recruitment growth. These elements will be reported along with a prioritised action plan to enable the university to make the most of potential recruitment markets, and to understand how we can provide a 'better' applicant and student experience.

This is a one off Procurement exercise for the University with the Contract term being for a set time period, key deliverables are required during the course of the contract and these are detailed below:

- Research to commence on Contract Award.
- Final report must be delivered by 1st November 2019
- Presentation to key senior stakeholders by the 30th November 2019.

The delivery organisation is expected to remain available to respond to specific questions as a recruitment strategy is developed and implementation begins, until 29th February 2020.


More information

Previous notice about this procurement

Student Journey Mapping and Segmentation Analysis

  • Opportunity
  • Published 8 April 2019

Links

Additional text

All contact and submissions via BravoSolution etendering portal


Award information

Awarded date

22 May 2019

Contract start date

28 May 2019

Contract end date

29 February 2020

Total value of contract

£80,760

This contract was awarded to 1 supplier.

SMRS Ltd

Address

Brook House, 77 Fountain St, Manchester M2 2EE

Reference

None

Supplier is SME?

No

Supplier is VCSE?

No


About the buyer

Contact name

all contact via BravoSolution etendering portal

Address

Wulfruna Street
WOLVERHAMPTON
WV11LY
England

Email

procurement@wlv.ac.uk

Website

https://wlv.bravosolution.co.uk