Published date: 24 December 2025

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 1 August 2025, 12pm

Contract summary

Industry

  • Market research services - 79310000

Location of contract

United Kingdom

Value of contract

£373,532

Procurement reference

CPT_25_04

Published date

24 December 2025

Closing date

1 August 2025

Closing time

12pm

Contract start date

1 October 2025

Contract end date

30 September 2030

Contract type

Service contract

Procedure type

Call-off from a framework agreement

A mini-competition or direct purchase from a pre-established framework agreement.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Yes


Description

The National Audit Office (NAO) has awarded a contract to participate in Ipsos (Market Research) Limited omnibus survey that includes a core set of questions and provides the flexibility to add bespoke questions aligned with NAO's performance measurement objectives.

The contract commenced on Wednesday, 1 October 2025, for an initial term of two years, with the option to extend for up to three additional periods of 12 months each, ending no later than Monday, 30 September 2030. The estimated total contract value is up to £311,276.67 (exclusive of VAT) and up to £373,532 (inclusive of VAT) over the potential five-year duration


Award information

Awarded date

15 September 2025

Contract start date

1 October 2025

Contract end date

30 September 2030

Total value of contract

£373,532

This contract was awarded to 1 supplier.

Ipsos (Market Research) Limited

Address

Ipsos (Market Research) Limited

3 Thomas More Square,

London

E1W 1YW

Reference

Companies House number: 01640855

Value of contract

£373,532

Supplier is SME?

No

Supplier is VCSE?

No


About the buyer

Contact name

ima orosei

Address

Room B253
LONDON
SW1W9SP
England

Telephone

44 20 7798 5343

Email

ima.orosei@nao.org.uk