Published date: 11 April 2019
Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.
Contract summary
Industry
Social research services - 79315000
Location of contract
Any region
Value of contract
£45,000
Procurement reference
Bravo Solutions Portal under ITT_2963.
Published date
11 April 2019
Closing date
28 April 2019
Contract start date
3 June 2019
Contract end date
20 January 2020
Contract type
Service contract
Procedure type
Open procedure (below threshold)
Any interested supplier may submit a tender in response to an opportunity notice.
This procedure can be used for procurements below the relevant contract value threshold.
Contract is suitable for SMEs?
Yes
Contract is suitable for VCSEs?
Yes
Description
A tender is being sought from the market for the purposes of securing Insight, Planning and Evaluation - Communications Monitoring Tools - for HM Courts & Tribunals Service (HMCTS). The tender is being run by the Ministry of Justice Commercial and Contract Management Directorate (CCMD).
1. The requirement is to develop a suite of social, media and digital monitoring, analysis and evaluation tools.
2. The specific purpose is to help HMCTS to plan, analyse and evaluate:
• stakeholder and user awareness of the Reform Programme and HMCTS
• identify influencers, critics, collaborators and advocates to maximise the impact of our channel, content and campaigns
• stakeholder engagement
• audience and user needs
• current channels
• new channels to maximise reach, impact and trust
• identify key topics or issues that may influence our reputation and trust
• how we can better deploy national trends and hashtags to maximise the impact of our content and campaigns
• risk and protect our reputation during crisis through alerts
• our communications performance / impact compared to other government departments or stakeholders e.g. legal representative groups
• engage with the media to maximise to reach, impact and trust
We expect the monitoring and evaluation tools to analyse social media, media, websites, blogs and videos. The monitoring and evaluation tools will measure the impact and reach of HMCTS's owned content by reach, engagement, likes, sentiment, topics and impressions by community and socio-demographic segments. The reporting outputs will be used to create metrics for communications performance, reputation indices, trust and channel effectiveness. We expect the tools to provide analytics on earned media to monitor and evaluate what external bodies, stakeholders, court users and our audience are saying about HMCTS.
3. The monitoring tools will enable the Communications Directorate to track and mitigate HMCTS's reputation and risk by analysing sentiment, common themes / topics and what audiences say about HMCTS on social and digital channels. The tools should have an alert function so that as a Communications Directorate we can adopt a proactive approach to crisis management. The alerts would detect an increase in pre-determined words that would be coded into queries and corpuses based on HMCTS's needs. We expect alerts to be set up for an increase in keywords, and an increase or decline in followers and an email sent to selected members of the Communications team.
Should you be interested in this requirement, Tender documents are ONLY available via the Bravo Solutions Portal under ITT_2963.
All correspondence must take place via the Bravo portal, including submission of the bids.
Any correspondence, including Bids, sent via email or other means will be viewed as non-compliant and will not be considered.
Interested suppliers should immediately register with Bravo Solutions to view the tender documents.
About the buyer
Contact name
David Buxton
Address
102 Petty France
LONDON
SW1H9AJ
England
Telephone
07971828348
Share this notice
Closing: 28 April 2019
All content is available under the
