Published date: 18 March 2021
Awarded contract - This means that the contract has been awarded to a supplier.
Contract summary
Industry
Sales, marketing and business intelligence software package - 48480000
Sales or marketing software package - 48481000
Programming services of packaged software products - 72210000
Sales, marketing and business intelligence software development services - 72212480
Sales or marketing software development services - 72212481
Business services: law, marketing, consulting, recruitment, printing and security - 79000000
Marketing services - 79342000
Marketing management consultancy services - 79413000
Location of contract
North East
Value of contract
£160,000
Procurement reference
NCL001-DN526074-57346522
Published date
18 March 2021
Closing date
22 February 2021
Closing time
12pm
Contract start date
15 March 2021
Contract end date
28 February 2022
Contract type
Service contract
Procedure type
Restricted procedure
A two-stage procedure, where the first stage is used to select suppliers, who are then invited to bid in the second stage.
Contract is suitable for SMEs?
Yes
Contract is suitable for VCSEs?
No
Description
We are seeking to appoint a supplier to provide flexible media buying support for both digital, out of home and print advertising as well as conference and award sponsorship. The supplier will work alongside an internal paid media team to support the creation and booking of paid media plans across a range of advertising channels.
It is expected the value of each media plan will be between £10,000 and £100,000 inclusive of VAT. It is estimated there will be at least 3 media plans required within the contract period
The supplier specifically is required to have the ability to provide the following services and experience:
• Knowledge and experience of booking multi-channel media campaigns for UK and international undergraduate and postgraduate recruitment
• Knowledge and experience booking international multi-channel media campaigns for brand awareness and research excellence promotion, specifically within the Higher Education sector
• Knowledge and experience booking campaigns
• Provide detailed campaign attribution and KPI measurements for all media plans
• Provide full campaign reporting and optimisation as part of all media plans
• Provide support on creative optimisation and testing
• Provide regular insight into industry best practice, trends and future placement opportunities
• Provide a single Account Manager for all campaigns
This opportunity will be advertised to Lot 3 suppliers of the Dynamic Purchasing System (NU1589).
Award information
Awarded date
12 March 2021
Contract start date
15 March 2021
Contract end date
28 February 2022
Total value of contract
£337,500
This contract was awarded to 1 supplier.
SMRS Ltd
Address
Express Networks 2
3 George Leigh Street
Manchester
Lancashire
United Kingdom
M4 6BDReference
None
Supplier is SME?
Yes
Supplier is VCSE?
No
About the buyer
Contact name
Natalie Morton
Address
Newcastle University
Procurement Services, Kingsgate
Newcastle
NE1 7RU
United Kingdom
Telephone
+44 1912086396
Website
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Closing: 22 February 2021, 12pm
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