Published date: 24 May 2021

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 6 April 2021, 12pm

Contract summary

Industry

  • Sales, marketing and business intelligence software package - 48480000

  • Sales or marketing software package - 48481000

  • Programming services of packaged software products - 72210000

    • Sales, marketing and business intelligence software development services - 72212480

    • Sales or marketing software development services - 72212481

    • Business services: law, marketing, consulting, recruitment, printing and security - 79000000

    • Marketing services - 79342000

    • Marketing management consultancy services - 79413000

Location of contract

United Kingdom

Value of contract

£56,000

Procurement reference

NCL001-DN533999-95996740

Published date

24 May 2021

Closing date

6 April 2021

Closing time

12pm

Contract start date

29 April 2021

Contract end date

31 March 2022

Contract type

Service contract

Procedure type

Restricted procedure

A two-stage procedure, where the first stage is used to select suppliers, who are then invited to bid in the second stage.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No

Description

We are seeking to appoint a Google Analytics 360 suite sales partner to support Newcastle University with the implementation of Google Analytics and Google Tag manager 360 and to provide ongoing support. Specifically:

• Analytics 360 license
• Tag manager 360 license
• Implementation and ongoing support

The supplier will support with the optimisation of specific elements of the platform, as well as the introduction of new functionality, to further support the future growth of the organisation - nationally and internationally.

The supplier needs to have ability to support tactically, strategically and with implementation of new functionality as Newcastle University marketing department and the platform develops.

We also require a Google Analytics and ad platform tracking audit and configuration of the findings of the audit in line with GA 360 implementation:
• Measurement requirement scope
• Audit existing GA account
• Audit existing GTM set up
• Data layer build specifications
• Tag and pixels implementation via GTM

Award information

Awarded date

10 May 2021

Contract start date

11 May 2021

Contract end date

31 March 2022

Total value of contract

£52,000

This contract was awarded to 1 supplier.

Crunch DMC Ltd

Address

SF7 Ethos Building, Kings Road, Swansea, Powys, SA1 8AS, United Kingdom

Reference

None

Supplier is SME?

Yes

Supplier is VCSE?

No

About the buyer

Contact name

Natalie Morton

Address

Newcastle University
King's Gate
Newcastle upon Tyne
NE1 7RU
United Kingdom

Telephone

+44 1912086396

Email

Natalie.Morton@ncl.ac.uk