Published date: 2 August 2023

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 1 July 2023, 5pm

Contract summary

Industry

  • Project management consultancy services - 72224000

Location of contract

Any region

Value of contract

£100,000

Procurement reference

tender_341965/1243080

Published date

2 August 2023

Closing date

1 July 2023

Closing time

5pm

Contract start date

24 July 2023

Contract end date

17 September 2023

Contract type

Service contract

Procedure type

Open procedure (below threshold)

Any interested supplier may submit a tender in response to an opportunity notice.

This procedure can be used for procurements below the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No

Description

Media buying services in relation to the Destination City marketing
strategy.

Services within the scope include, but are not limited to:
- Integrated media planning with PR team and creatives team if required
- Media strategy including proposal and media schedules
- Campaign ideation and opportunity
- Audience and market insights
- Paid media partnership scoping, recommendations and activation
- Media acquisition, negotiation and buying
- Campaign implementation
- Campaign optimisation
- Campaign management
- Digital campaign reconciliation and reporting - frequency as agreed by
both parties, as per fee options
- Post campaign measurement and analysis per campaign.
- Production requirements communication for paid media planned

Award information

Awarded date

3 July 2023

Contract start date

24 July 2023

Contract end date

17 September 2023

Total value of contract

£100,000

This contract was awarded to 1 supplier.

Address

Reference

No reference - other

Supplier is SME?

No

Supplier is VCSE?

No

About the buyer

Contact name

Christina Paraskevaidou

Address

Guildhall
London
EC2P 2EJ
England

Email

Christina.Paraskevaidou@cityoflondon.gov.uk