Published date: 22 December 2023

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 26 June 2023, 12pm

Contract summary

Industry

  • Marketing services - 79342000

Location of contract

Yorkshire and the Humber

Value of contract

£25,580

Procurement reference

20231222173750-103257

Published date

22 December 2023

Closing date

26 June 2023

Closing time

12pm

Contract start date

1 August 2023

Contract end date

31 October 2023

Contract type

Service contract

Procedure type

Restricted procedure

A two-stage procedure, where the first stage is used to select suppliers, who are then invited to bid in the second stage.

Contract is suitable for SMEs?

No

Contract is suitable for VCSEs?

No


Description

The West Yorkshire Combined Authority is looking to procure support from a marketing and creative agency, on behalf of MCard - the West Yorkshire Ticketing Company Ltd to deliver a creative integrated marketing campaign to promote the MCard multi-operator DaySaver range of travel tickets to public transport users and non-users in West Yorkshire. The campaign will emphasize the convenience, cost savings and flexibility offered by the Daysaver range of tickets, positioning them as the preferred choice for leisure travel in West Yorkshire.  


Award information

Awarded date

27 June 2023

Contract start date

1 June 2023

Contract end date

31 October 2023

Total value of contract

£25,580

This contract was awarded to 1 supplier.

The Ark Marketing & Media Ltd

Address

Unit 4 Pudsey Business Park,47 Kent Road, Pudsey, Leeds, West Yorkshire, LS28 9BB

Reference

None

Supplier is SME?

No

Supplier is VCSE?

No


About the buyer

Contact name

Tom Heap

Address

Wellington House, 40-50 Wellington Street
Leeds
LS1 2DE
ENG

Email

Tom.Heap@westyorks-ca.gov.uk

Website

https://www.westyorks-ca.gov.uk