Provision of Partnerships with Women's Health Platforms to Promote Screening Uptake

Contract summary

Industry

• Health services - 85100000

Location of contract

England

Value of contract

£35,000

Procurement reference

1617

Published date

29 February 2024

Closing date

12 January 2024

Closing time

12pm

Contract start date

12 February 2024

Contract end date

22 March 2024

Contract type

Service contract

Procedure type

Competitive quotation (below threshold)

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Yes

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Description

This contract is for the provision of partnerships with women's health platforms to promote screening uptake, as part of the NHSE COVID-19 Vaccination Deployment Programme.

The supplier will be required to raise awareness of the screening offers available and encourage screening uptake. Working with platforms that support women's health and lifestyle, such as women's health apps, targeting women between the ages of 25 and 64 for cervical screening and 50 to 71 for breast screening, to raise awareness of the screening offers available and answer any clinical questions or concerns they have.

Lot 1 - Specific requirement for cervical screening
The supplier(s) must:

1. Have an established women's health platform i.e., app or access to similar channels such as a website or social media to reach target audience covering relevant topics such as fertility / menstrual cycle / gynecological health that has the ability to reach our target audience of women between the ages of 25 and 64 in England for cervical screening.
2. Include CTA (call to action) with click-through to relevant screening articles on the NHS website.
3. Article/story/blog to cover multiple cervical screening topics: routine cervical screening, HPV, HPV vaccination, and other relevant topics - format be agreed after contract award.

Lot 2 - Specific requirement for breast screening

The supplier(s) must:
1. Have an established women's health platform i.e., app or access to similar channels such as a website or social media covering relevant topics such as the menopause, with the ability to target communications to a specific audience of 45 to 71 year olds.
2. Have a women's health platform that can target some content towards the 45-49 age range to get breast screening on their radar before they're invited at age 50, and to remind them of being 'breast aware' in terms of looking out for potential symptoms of breast cancer.
3. Provide tailored screening messages to target women between 50 to 71 who are eligible for breast screening.
4. Article/story/blog to cover multiple breast screening topics: routine breast screening, breast cancer symptoms, reducing fear/embarrassment and other relevant topics - format be agreed after contract award.

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Award information

Awarded date

22 February 2024

Contract start date

22 February 2024

Contract end date

22 March 2024

Total value of contract

£24,600

This contract was awarded to 2 suppliers.

Mumsnet Limited

Newson Health Limited

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About the buyer

Contact name

Mike Pingstone

Address

Omega House
Southampton Road
Eastleigh
SO50 5PB
United Kingdom

Email

scwcsu.justaskprocurement@nhs.net

Website

https://www.scwcsu.nhs.uk/