Published date: 28 April 2023

Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.


Closing: 22 May 2023, 12pm

Contract summary

Industry

  • Marketing services - 79342000

Location of contract

CV3 4PE

Value of contract

£70,000 to £210,000

Procurement reference

CF-0060900D8d000003VQwdEAG

Published date

28 April 2023

Closing date

22 May 2023

Closing time

12pm

Contract start date

30 June 2023

Contract end date

29 June 2026

Contract type

Service contract

Procedure type

Open procedure (above threshold)

Any interested supplier may submit a tender in response to an opportunity notice.

This procedure can be used for procurements above the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No

Description

AHDB intend to procure a Contract to a successful Supplier for the provision of an "AHDB In-Market Representative for USA (covering Dairy products)". The successful supplier will be required to deliver an agreed strategy, including delivering agreed promotions and events, an online and social media channel strategy, and connections and networking with potential customers and exporters for British Dairy. These products will be from England, Wales and Scotland.
The aim is to increase awareness to help drive value and volume sales, as well as ensuring value for money for levy payers is provided.
AHDB require an English-speaking representative who must have the expertise and experience to identify the right priority market segments, along with the ability to devise the best local strategy to support and achieve effective market growth.
It is preferred that the supplier is based or has a commercial office in the US.
"The procurement documents are available for unrestricted and full direct access, free of charge, at https://defra-family.force.com/s/Welcome

Any questions, requests to participate or tender submissions must be submitted electronically via this portal."

About the buyer

Contact name

Sarah Waters

Address

Siskin Parkway East
Coventry
CV3 4PE
GB

Email

procurement@ahdb.org.uk