Published date: 12 March 2021
This notice was replaced on 12 March 2021
This notice does not contain the most up-to-date information about this procurement. The most recent notice is:
Opportunity (published 12 March 2021, last edited 12 March 2021)
Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.
Contract summary
Industry
Research and development services and related consultancy services - 73000000
Business services: law, marketing, consulting, recruitment, printing and security - 79000000
Location of contract
East Midlands
Value of contract
£95,000
Procurement reference
LEICSCITY02-DN504978-80793762
Published date
12 March 2021
Closing date
26 March 2021
Closing time
12pm
Contract start date
19 April 2021
Contract end date
30 June 2021
Contract type
Service contract
Procedure type
Open procedure
Any interested supplier may submit a tender in response to an opportunity notice.
Contract is suitable for SMEs?
No
Contract is suitable for VCSEs?
No
Description
Leicester City Council invites proposals from suitably qualified creative design, marketing and media buying agencies to develop a strategic marketing and media plan to cover a phased reopening campaign period.
The campaign will be targeted to Leicester businesses, residents and visitors to communicate the safe phased reopening of Leicester City Centre and neighbourhoods within the boundary of Leicester.
There are two Lots as follows:
Lot 1 Digital Marketing Assets Commission;
Lot 2 Traditional Marketing Assets Commission.
The aim of this Programme is to create a comprehensive marketing and media plan to support the rollout of the creative brand campaign designed to support the phased safe reopening of different business sectors in the city centre and neighbourhood retail areas. The media plan needs to comprise both traditional and digital mediums to reach the different characteristics of the target audience over a defined period of time.
Further information about the opportunity and the lotting can be found in the tender documentation.
This is a one-off requirement.
These activities are funded through the European Regional Development Fund (ERDF) Opening High Streets Safely and therefore all documents relating to this activity will have to adhere to our Funder's guidelines, including presentations on standard ERDF templates and using ERDF logos on any material such as hand-outs. Full details on ERDF are available at: https://www.gov.uk/government/publications/european-structural-and-investment-funds-programme-guidance.
Submissions must be received via the EastMidsTenders portal: https://www.eastmidstenders.org/index.html. This should be returned by 12:00 noon on 26 March 2021 at the very latest.
About the buyer
Contact name
Amina Laher
Address
City Hall (4th Floor)
115 Charles Street
Leicester
LE1 1FZ
England
Telephone
+44 1164544032
Website
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