Published date: 8 March 2018

Last edited date: 8 March 2018

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 6 April 2017

Contract summary

Industry

  • Research and development services and related consultancy services - 73000000

Location of contract

Any region

Value of contract

£32,402.50

Procurement reference

17/18 MTDi 01

Published date

8 March 2018

Closing date

6 April 2017

Contract start date

11 April 2017

Contract end date

30 June 2017

Contract type

Not applicable

Procedure type

Not applicable

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No

Description

Assignment under the Market Research MR130001 Agreement Contract.
This qualitative research will look to evaluate HMRC's first Personal Tax Account (PTA) marketing campaign. In particular, it will seek to:
• understand customer reactions to the campaign;
• maximise engagement with the campaign messaging and call to action; and
• inform decisions on future campaign activity.

More information

Attachments

Award information

Awarded date

6 April 2017

Contract start date

11 April 2017

Contract end date

30 June 2017

Total value of contract

£32,402.50

This contract was awarded to 1 supplier.

Ipsos Mori

Address

3 Thomas Moore Square
London
E1W 1YW

Reference

None

Supplier is SME?

No

Supplier is VCSE?

No

About the buyer

Contact name

Olayinka Ege

Address

100 Parliament Street
London
SW1A 2BQ
England

Email

olayinka.ege@hmrc.gsi.gov.uk