Published date: 2 February 2022

Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.


Closing: 16 February 2022, 5:34pm

Contract summary

Industry

  • E-mail system - 48811000

Location of contract

SN2 2EH

Value of contract

£46,000

Procurement reference

IT-223-1842-P/REF EH 00001842

Published date

2 February 2022

Closing date

16 February 2022

Closing time

5:34pm

Contract start date

1 April 2022

Contract end date

31 March 2023

Contract type

Service contract

Procedure type

Open procedure (below threshold)

Any interested supplier may submit a tender in response to an opportunity notice.

This procedure can be used for procurements below the relevant contract value threshold.

Contract is suitable for SMEs?

No

Contract is suitable for VCSEs?

No

Description

The provision of an email service provider is being led by Membership Marketing for membership retention, acquisition and CRM purposes. Other departments also currently use broadcast marketing; CRM and transactional emails to customers, including our online shop, holiday cottages, education, and travel trade; and their needs also need to be met.

Our email marketing fits into a wider integrated campaign plan across the business (including direct mail, social media and content marketing, telemarketing and other offline comms) assisting us to achieve the following objectives:

o Encouraging use of membership.
o Increase Member engagement.
o Bringing in additional revenue e.g. donations.
o Win back lapsed Members.
o Recruit new Members.
o Increased site visits and attendance of events by Members and by visitors who have booked using SEE tickets or other non-Members.

We are therefore looking to ensure that we have the best systems and tools in place to deliver sophisticated digital campaigns, including triggered, segmented and personalised mailings based on customer lifecycles, preferences and behaviours.

Suppliers interested in this opportunity should register at https://in-tendhost.co.uk/english-heritage/aspx/Home in order to express interest and download documentation.

More information

Links

Additional text

Suppliers interested in this opportunity should register at https://in-tendhost.co.uk/english-heritage/aspx/Home in order to express interest and download documentation.

Delivery Notes

Suppliers interested in this opportunity should register at https://in-tendhost.co.uk/english-heritage/aspx/Home in order to express interest and download documentation.

Is a Recurrent Procurement Type? : No

About the buyer

Contact name

Katherine Bond

Address

Firefly Avenue
Swindon
Wiltshire
SN2 2EH
United Kingdom

Telephone

0717618617

Email

Katherine.Bond@english-heritage.org.uk

Website

https://in-tendhost.co.uk/english-heritage/aspx/Home