Published date: 12 August 2021

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 25 June 2021, 12pm

Contract summary

Industry

  • Market and economic research; polling and statistics - 79300000

Location of contract

England

Value of contract

£160,000

Procurement reference

EASTRIDING1-DN549169-11562908

Published date

12 August 2021

Closing date

25 June 2021

Closing time

12pm

Contract start date

20 July 2021

Contract end date

31 December 2021

Contract type

Service contract

Procedure type

Restricted procedure

A two-stage procedure, where the first stage is used to select suppliers, who are then invited to bid in the second stage.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No

Description

In late March 2020, the UK entered a period of lockdown. This was a result of the coronavirus disease (COVID-19) which is caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). This international pandemic began in late 2019 and continues to impact nations across the globe. The next few years will continue to challenge tourism businesses and present a new normal for consumers. Following the Governments Roadmap out of lockdown the Visit East Yorkshire (VEY) marketing campaign aims to encourage overnight bookings for autumn 2021 as well as raising awareness of the area as an option for short breaks year-round for future years. The challenge for tourism businesses will be in staying open and prospering into 2022. To ensure this, VEY have been awarded funding from East Riding of Yorkshire Council (ERYC) to launch a domestic tourism recovery campaign in Autumn 2021 to raise awareness of the wealth of holiday experiences available in East Yorkshire. The success of this campaign is therefore crucial to helping restore the economic fortunes of the area and to charting a route back from survival to recovery.

Award information

Awarded date

16 July 2021

Contract start date

20 July 2021

Contract end date

31 December 2021

Total value of contract

£155,000

This contract was awarded to 1 supplier.

Fred Marketing Limited

Address

Units 9-11 Danish Buildings, 44-46 High Street, Hull, HU1 1PS

Reference

None

Supplier is SME?

Yes

Supplier is VCSE?

No

About the buyer

Contact name

Stuart Winton

Address

County Hall
Cross Street
Beverley
HU17 9BA
England

Telephone

+44 1482395352

Email

stuart.winton@eastriding.gov.uk

Website

http://www.eastriding.gov.uk