Published date: 29 July 2022
Awarded contract - This means that the contract has been awarded to a supplier.
Contract summary
Industry
Sales, marketing and business intelligence software package - 48480000
Sales or marketing software package - 48481000
Programming services of packaged software products - 72210000
Sales, marketing and business intelligence software development services - 72212480
Sales or marketing software development services - 72212481
Business services: law, marketing, consulting, recruitment, printing and security - 79000000
Marketing services - 79342000
Marketing management consultancy services - 79413000
Location of contract
England
Value of contract
£15,500
Procurement reference
NCL001-DN622153-11387668
Published date
29 July 2022
Closing date
26 July 2022
Closing time
12pm
Contract start date
1 August 2022
Contract end date
31 July 2023
Contract type
Service contract
Procedure type
Restricted procedure
A two-stage procedure, where the first stage is used to select suppliers, who are then invited to bid in the second stage.
Contract is suitable for SMEs?
Yes
Contract is suitable for VCSEs?
No
Description
We are seeking to appoint a supplier to provide continuous tracking data on HE applicant needs, intentions, motivations, and decisions across both the undergraduate and postgraduate markets.
The supplier specifically is required to provide the following products and services:
Products
1) Access to Undergraduate Applicant key trends, tracking their changing needs, intentions, motivations, and decisions based on annual data collection from 2006 to the present, including:
a) Exploration of key decision-making factors
b) Benchmarking of all individual UK HEI's performance
c) Benchmarking of key trends based on subject choice
d) Filtering at demographic, institutional, academic, attitudinal, and user segmentation levels
e) Qualitative and emotional drivers - fully explorable verbatim comments to highlight key research areas
2) Access to Postgraduate Applicant key trends, tracking their changing needs, intentions, motivations, and decisions based on annual data collection from 2013 to the present, including:
a) Exploration of key decision-making factors
b) Benchmarking of all individual UK HEI's performance
c) Benchmarking of key trends based on subject choice
d) Filtering at demographic, institutional, academic, attitudinal and user segmentation levels
e) Qualitative and emotional drivers - fully explorable verbatim comments to highlight key research areas
Services
1) Direct access to a suite of dashboards to fully explore the data at a granular level across these 2 key market areas: Undergraduate, Postgraduate
2) Annual workshops to deep dive on key analysis areas with the suppliers' senior researchers, access to periodic expert trends and insight reports based on the latest data from the tracking suite and opportunities to form student/applicant panels for exploration of key themes.
3) Access to a research panel of 150,000 highly profiled 16-30s, who are available for online surveys, trackers, polling, audience measurement, benchmark studies and other research projects.
4) Provide a single Account Manager for updating and managing the products.
Award information
Awarded date
27 July 2022
Contract start date
1 August 2022
Contract end date
31 July 2023
Total value of contract
£15,300
This contract was awarded to 1 supplier.
YouthSight
Address
6th Floor Crystal Gate
28/30 Worship Street
London
Greater London
United Kingdom
EC2A 2AHReference
None
Supplier is SME?
Yes
Supplier is VCSE?
No
About the buyer
Address
Newcastle University
King's Gate
Newcastle upon Tyne
NE1 7RU
England
Telephone
+44 1912086220
Website
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Closing: 26 July 2022, 12pm
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