Published date: 1 October 2024

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 28 June 2024, 12pm

Contract summary

Industry

  • Public relations services - 79416000

Location of contract

London

Value of contract

£250,000.40

Procurement reference

tender_433039/1410215

Published date

1 October 2024

Closing date

28 June 2024

Closing time

12pm

Contract start date

1 October 2024

Contract end date

30 September 2027

Contract type

Service contract

Procedure type

Other: FTS Open Tender

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Yes

Description

The City of London Corporation required a Media Relations Contractor for the Guildhall School.

The awarded supplier will:

​​Deliver the objectives of Guildhall School's PR strategy, proactively seeking positive media coverage and engagement across the School's strategic objectives.

​Act as the School's press office, handling reactive media enquiries and working with the School to identify appropriate responses and spokespeople/content; providing staff presence to support with interviews, filming, and press desks as required.

​Drive profile for the School via media coverage of the School's substantial events programme, achieving preview coverage, listings, attendance by critics and reviews.

​Support the School on reputational and crisis communications, providing expert advice and immediate management of sensitive and complex issues that may receive media attention, including liaison with the central City of London communications team.

​Support brand awareness by proactively seeking opportunities for Guildhall academic/artistic staff to comment on industry topics or provide expert opinion in the media.

​Engage with influencers and undertaking digital media relations activity, coordinating with the School's own social media and digital marketing activity (nb. the School manages its own social media presence and channels).

​Provide daily media clippings summaries, both featuring the School and in order to share wider industry news, recording and retaining relevant clippings, and producing digital media clippings books on request.

​Work with the School's marketing and communications team to revise and renew the PR strategy as required.

The duration of the contract is three (3) years, subject to the right of the City (at its sole discretion) to exercise its right to extend the Contract by up to two (2) years. The maximum length of the contract is therefore five (5) years.

More information

Previous notice about this procurement

Media Relations - Guildhall School - CONTRACT FINDER OPPORTUNITY

  • Opportunity
  • Published 3 June 2024

Links

Award information

Awarded date

15 August 2024

Contract start date

1 October 2024

Contract end date

30 September 2027

Total value of contract

£250,000.40

This contract was awarded to 1 supplier.

Rebecca Driver Media Relations

Address

17 Wood Ridge Crescent, St Neots, Cambs PE19 6BG

Reference

No reference - other

Supplier is SME?

Yes

Supplier is VCSE?

No

About the buyer

Contact name

Daria Faeti

Address

PO Box 270, Guildhall
London
EC2 2EJ
England

Email

daria.faeti@cityoflondon.gov.uk

Website

www.cityoflondon.gov.uk