Published date: 14 December 2023

Last edited date: 29 April 2024

Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.


Closing: 24 January 2024, 12pm

Contract summary

Industry

  • Advertising and marketing services - 79340000

Location of contract

Yorkshire and the Humber

Value of contract

£2,800,000

Procurement reference

3872.PS.LWM.23

Published date

14 December 2023

Closing date

24 January 2024

Closing time

12pm

Contract start date

1 July 2024

Contract end date

30 June 2026

Contract type

Service contract

Procedure type

Restricted procedure (above threshold)

A two-stage procedure, where the first stage is used to select suppliers, who are then invited to bid in the second stage.

This procedure can be used for procurements above the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Yes

Description

THIS TENDER HAS BEEN CANCELLED
The University of Sheffield would like to work with a single innovative and insight-led media planning and buying agency to advertise the University to our diverse range of audiences. This includes but is not limited to:
1. UK Student Recruitment (undergraduate and postgraduate)
2. International student recruitment
3. Policymakers and funders, Global academics (professors and lecturers), Business leaders and employers
4. Apprenticeships targeting 16-18 year olds and employers

The successful agency should have experience and expertise in effectively targeting the above audiences through the following channels:
1. Social media advertising
2. Paid search advertising
3. Mobile advertising
4. Display advertising
5. Podcast advertising
6. TV advertising
7. Cinema advertising
8. VOD advertising
9. Audio advertising
10. In-game advertising
11. Print advertising
12. Out of home advertising
13. Any new or relevant platforms to target our audience appropriately

The full technical specification can be found in the SQ and ITT documentation which will be available after you have expressed your interest on In-Tend.

About the buyer

Contact name

Lee Marsden

Address

THE UNIVERSITY OF SHEFFIELD, WESTERN BANK
SHEFFIELD
S10 2TN
England

Email

l.w.marsden@sheffield.ac.uk