Published date: 7 February 2021

Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.


Closing: 16 February 2021, 12pm

Contract summary

Industry

  • Research services - 73110000

Location of contract

London

Value of contract

£10,000 to £25,000

Procurement reference

BIP568092799

Published date

7 February 2021

Closing date

16 February 2021

Closing time

12pm

Contract start date

19 February 2021

Contract end date

30 April 2021

Contract type

Service contract

Procedure type

Open procedure

Any interested supplier may submit a tender in response to an opportunity notice.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Yes

Description

The United Arab Emirates (UAE) is an important source market for inbound tourism to the UK, ranking 20th for visits among all inbound markets in 2019, and 9th for spend. This market is the source of exceptionally valuable visitors, with the average spend per visit being more than double the all-market average in the same year.
The UAE is unique within the GCC for its high proportion, and variety, of expat residents. A large number of these are British, and UK expats living in the UAE constituted 31% of visits from this market in 2019. Three quarters of British expats who visit from the UAE come to visit friends and family.
Up to this point, in-market research by VisitBritain in the UAE has focussed solely on UAE-national leisure travellers. In order to prepare for a transformed travel market post COVID-19, it is essential for us to understand why and how UAE expats consider the UK as a destination compared to others, in order to plan how best to target them.
The overall objective of this project is to understand the profile of UAE expats, what feeds into their travel decision making, perceptions of a trip to the UK, their full customer journey and booking process.

More information

Links

Additional text

The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.

About the buyer

Contact name

Procurement Team

Address

151 Buckingham Palace Road
Victoria
London
SW1W 9SZ
UK

Telephone

02075781241

Email

procurement@visitbritain.org