Published date: 16 April 2020

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 18 February 2020

Contract summary

Industry

  • Marketing services - 79342000

  • Call centre - 79512000

Location of contract

Any region

Value of contract

£150,000

Procurement reference

CR_190 - Project_195 - Sitel - UKEF Telemarketing

Published date

16 April 2020

Closing date

18 February 2020

Contract start date

13 March 2020

Contract end date

14 March 2021

Contract type

Service contract

Procedure type

Call-off from a framework agreement

A mini-competition or direct purchase from a pre-established framework agreement.

Contract is suitable for SMEs?

No

Contract is suitable for VCSEs?

No

Description

UKEF has a mandate to provide world-class export finance to help UK businesses succeed globally. Marketing and communications through our domestic campaign, Exporters' Edge, plays an important role in supporting this.

Currently, campaign leads are generated through digital marketing - content syndication, programmatic, search and social marketing on UKEF's trade finance page on the 'Tell us about your business' form. Leads are then segmented into two cohorts: marketing qualified leads (MQL) and non-marketing qualified leads (N-MQL) by the UKEF Marketing and Communications team.

UKEF is looking to procure a telemarketing function over a period of two years to follow-up non-marketing qualified leads generated from the domestic Exporters' Edge campaign. The telemarketing agency will support UKEF in the triaging of the domestic Exporters' Edge non-marketing qualified leads so the appropriate support to be provided to exporters can be determined. The contract is to be a 1+1+1 arrangement at £50,000 per annum. The maximum contract opportunity for agencies will be £150,000 should all extensions be enabled, and the contract spent up to the ceiling.

More information

Attachments

  • Sitel Redact.pdf
  • Signed contract
  • UKEF Regional Telemarketing Services - Contract Signed

Award information

Awarded date

13 March 2020

Contract start date

13 March 2020

Contract end date

14 March 2021

Total value of contract

£150,000

This contract was awarded to 1 supplier.

SITEL UK LIMITED

Address

Timothys Bridge Road
STRATFORD-UPON-AVON
Warwickshire
CV37 9HY
GB

Reference

Companies House number: 03450786

Supplier is SME?

No

Supplier is VCSE?

No

About the buyer

Contact name

Mercedes Ekanem

Address

Windsor House
50 Victoria Street
LONDON
SW1H 0TL
England

Telephone

07741186925

Email

mercedes.ekanem@trade.gov.uk