Published date: 18 June 2024

Awarded contract - This means that the contract has been awarded to a supplier.


Closing: 10 May 2024, 10am

Contract summary

Industry

  • Market research services - 79310000

Location of contract

SW1P 4DR

Value of contract

£3,000,000

Procurement reference

tender_426909/1366929

Published date

18 June 2024

Closing date

10 May 2024

Closing time

10am

Contract start date

12 June 2024

Contract end date

11 June 2027

Contract type

Service contract

Procedure type

Call-off from a dynamic purchasing system

A mini-competition or direct purchase from a pre-established dynamic purchasing system.

Contract is suitable for SMEs?

No

Contract is suitable for VCSEs?

No

Description

The Contract award notice of the successful Agency who will be required to provide the following research services for the Client:
- Research Services and Analysis: A programme of cost-effective research
and analysis services across the Client's Marketing and low and no-cost
communication campaigns, measuring and benchmarking key attitudinal
and behavioural shifts, and delivering other research services as new needs
emerge.
- Campaign Tracking and Evaluation: continuing the tracking and
evaluation of the THINK! road safety campaign and the inclusive transport
campaign, as well as bi-annual THINK! Omnibus tracking research. Deliver
the Transport Perceptions Tracker to measure awareness and confidence in
the Client's low and no-cost communications.
- Methodology and Insights: use consistent and comparable methodology,
present insights and recommendations based on results, and respond to
briefs and challenges with innovative and cost-effective research solutions.
- Account Management: provide a professional, strong, effective and stable
core management team for the Client.
- Emerging projects: the Department for Transport, its Agencies and
relevant delivery partners may also access the contract for quantitative
research services for further projects as they arise, such as our Travel
Confidence Tracker, which measures attitudes towards international travel.

This may include the need to conduct research with businesses (b2b), as
well as the wider UK public (b2c).

More information

Attachments

Award information

Awarded date

11 June 2024

Contract start date

12 June 2024

Contract end date

11 June 2027

Total value of contract

£2,250,000

This contract was awarded to 1 supplier.

Verian Group UK Ltd

Address

4 Millbank, London

Reference

No reference - other

Supplier is SME?

No

Supplier is VCSE?

No

About the buyer

Address

Great Minster House, 33 Horseferry Road
London
SW1P 4DR
England

Email

dftcommercial@dft.gov.uk

Website

https://www.gov.uk/government/organisations/department-for-transport