Published date: 27 October 2021

Closed opportunity - This means that the contract is currently closed. The buying department may be considering suppliers that have already applied, or no suitable offers were made.


Closing: 15 October 2021, 10am

Contract summary

Industry

  • Advertising and marketing services - 79340000

Location of contract

SE5 8AZ

Value of contract

£17,500

Procurement reference

CF-0437200D0O000000rwimUAA1

Published date

27 October 2021

Closing date

15 October 2021

Closing time

10am

Contract start date

24 November 2021

Contract end date

31 March 2022

Contract type

Service contract

Procedure type

Open procedure (below threshold)

Any interested supplier may submit a tender in response to an opportunity notice.

This procedure can be used for procurements below the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No

Description

We have a large range of audiences from members of the public looking for help and information, people who are using our services (locally and nationally), community and political stakeholders, and our partners in the health sector. We want to know which of these audiences we should be trying to reach and engage through our social media channels and the differences in approach to each.
To date our social media channels have grown organically, without a strategic direction. We want to maximise the use of social media to raise brand awareness and engage our community. We are not a big team and have limited resources. The strategy needs to make pragmatic recommendations about where we focus our resources and be sustainable. We want to be following current best practice for our channels and identify future growth opportunities.
We are about to start a new partnership with YouTube and King's. We want to maximise this opportunity and find a way to sustainably use the platform with our resource constraints.
As well as our core corporate channels, several other teams and partners associated with us have their own social media presences. The strategy needs to consider how we can bring these channels closer together.

About the buyer

Contact name

Charlotte Facer

Address

200 Great Dover Street
London
SE1 4YB
GB

Telephone

07725 483 774

Email

charlotte.facer@gstt.nhs.uk